Walking Interview Business Development Office

Muthoot FinCorp (MFL); Nadia, Purba Medinipur, Serampore; On-site; INR 300,000 - 540,000; Full time

Job summary

Muthoot FinCorp invites fresh graduates to join our branch team in Nadia to drive growth through lead generation and proactive outreach. You will build relationships, onboard customers, and contribute to brand campaigns while handling data and CRM systems.

You will work with the Branch Manager to plan prospecting, meet revenue targets, and understand local market dynamics with a emphasis on ethical guidelines and customer service excellence.

Qualifications

• Fresh Graduates/Undergraduate or bachelor’s degree in any field.
• 0-2 years of work experience in business development or sales.
• Proficiency in local language and sound understanding of the local market.
• Proficiency in MS Office; CRM or ERP systems are desirable.

Responsibilities

• Generate new leads and implement strategies to acquire customers through lead generation initiatives including self-generated prospecting, networking, tele sales, events, field visits.
• Increase the branch customer base by developing business relationships with current and prospective customers.
• Act as liaison between potential customers and the business, delivering feedback from the field on product offerings and branding.
• Facilitate end-to-end customer acquisition and collaborate with internal teams for onboarding.
• Create prospecting plan with Branch Manager to capture new business opportunities and meet revenue targets.
• Conduct research to inform customer acquisition strategies for the branch.
• Participate in brand awareness campaigns, branch marketing programs, outreach and events.
• Maintain data and records related to sales/marketing and keep prospective customer database updated.
• Uphold vision and values, ensure ethics and adherence to guidelines, maintenance of records and assets.
• Escalate incidents/fraudulent activities promptly.
• Convince customers to choose Muthoot FinCorp products amidst competition.
• Note challenges such as budget constraints impacting new initiatives.

Skills

Lead generation

Sales

Customer acquisition

Networking

MS Office

Education

Fresh Graduates/Undergraduate or bachelor degree

Tools

MS Office

CRM/ERP systems

Job description

• Generate new leads and implement strategies to acquire new customers through lead generation initiatives including self-generated prospecting efforts, individual networking, tele sales, events, field visits etc.
• Increase the customer base of the branch by developing business relationships with current and prospective customers.
• Act as a liaison between potential customers and the business, delivering important feedback from the field in terms of product offerings and business development or branding initiatives.
• Facilitate the end-to-end process of customer acquisition and collaborate with internal teams to deliver a seamless customer onboarding experience.

• Create prospecting plan for potential customers and work closely with the Branch Manager to capture new business opportunities and meet revenue targets.
• Conduct research to understand the nature of business development effort required, customer expectations etc. to inform customer acquisition strategies for the branch.
• Actively participate in brand awareness campaigns and branch level marketing programs, outreach, and events.
• Maintain data and records related to sales, marketing or business development and keep database of prospective customers updated.

• Uphold Muthoot FinCorps vision & values, ensure high ethical standards and adherence to Manual of Instructions, regulatory and statutory guidelines, and maintenance of records, assets, statutory registers, etc.
• Ensure prompt intimation and escalation of incidents/fraudulent activities.

• Convincing customers to opt for Muthoot FinCorps products or services, building trust and reputation amidst stiff competition, negative perceptions, or lack of brand awareness.
• Competition from banks and other players offering similar products or services at a lower rate of interest.
• Resource and budgetary constraints to develop or implement new business development initiatives.

EDUCATION / EXPERIENCE

Minimum Qualification:

Fresh Graduates/Undergraduate or bachelors degree in any field.

Nature of Experience:

• 0-2 years of work experience in business development or sales related experience.
• Proficiency in local language and sound understanding of the local market and its dynamics.
• Proficiency in MS Office, any CRM or ERP systems are desirable.