Urgent Opening- Sr Executive/ Asst Manager- BTL ( Marketing)

Bajaj Capital; Hyderabad; On-site; INR 400,000 - 800,000; Full time

Job summary

Bajaj Capital in Hyderabad is seeking a dynamic marketing professional to plan and execute BTL and field marketing initiatives to generate business leads.

You will conduct promotional campaigns, events, and customer engagement activities, coordinating with local partners and marketing teams to drive awareness of financial products. Travel locally is required, with 2-5 years of relevant experience in banking/financial services.

Qualifications

• Graduation in any discipline.
• Experience in BTL/field marketing or lead generation preferred.
• Strong communication and interpersonal skills.

Responsibilities

• Plan and execute BTL marketing activities to generate business leads.
• Conduct promotional campaigns, events, and customer engagement activities.
• Coordinate with local partners, vendors, and marketing teams.
• Identify potential customers and create awareness about financial products.
• Support lead generation and business development initiatives.

Skills

BTL marketing

Field marketing

Lead generation

Promotional activities

Communication skills

Interpersonal skills

Willingness to travel

Education

Graduate in any discipline

Job description

Job description

Key Responsibilities:

• Plan and execute BTL marketing activities to generate business leads.
• Conduct promotional campaigns, events, and customer engagement activities.
• Coordinate with local partners, vendors, and marketing teams.
• Identify potential customers and create awareness about financial products.
• Support lead generation and business development initiatives.

Requirements:

• Graduate in any discipline.
• Experience in BTL marketing, field marketing, promotional activities, or lead generation preferred.
• Good communication and interpersonal skills.
• Willingness to travel locally and work in the field.
• Candidates from banking, NBFC, financial services, or FMCG marketing backgrounds are preferred.

CTC- 4 LPA- 8 LPA

Experience- 2- 5 years Location - Hyderabad