Channel Marketing Executive- Noida

Bajaj Capital; Dadri; On-site; INR 180,000 - 280,000; Full time

Job summary

Bajaj Capital is seeking a field marketing executive in Dadri, Uttar Pradesh. The role focuses on planning and executing BTL marketing activities to generate business leads and enhance product awareness.

You will coordinate with local partners, vendors, and marketing teams, conduct promotional campaigns and events, and support lead generation initiatives. Travel locally is required and prior experience in financial services marketing is preferred.

Qualifications

• Graduate in any discipline with exposure to marketing activities.
• Experience in BTL/field marketing or lead generation is preferred.
• Good communication and interpersonal skills.

Responsibilities

• Plan and execute BTL marketing activities to generate business leads.
• Conduct promotional campaigns, events, and customer engagement activities.
• Coordinate with local partners, vendors, and marketing teams.
• Identify potential customers and create awareness about financial products.
• Support lead generation and business development initiatives.

Skills

BTL marketing

field marketing

lead generation

promotional activities

communication skills

Education

Graduate degree

Tools

MS Office

Job description

Key Responsibilities:

• Plan and execute BTL marketing activities to generate business leads.
• Conduct promotional campaigns, events, and customer engagement activities.
• Coordinate with local partners, vendors, and marketing teams.
• Identify potential customers and create awareness about financial products.
• Support lead generation and business development initiatives.

Requirements:

• Graduate in any discipline.
• Experience in BTL marketing, field marketing, promotional activities, or lead generation preferred.
• Good communication and interpersonal skills.
• Willingness to travel locally and work in the field.
• Candidates from banking, NBFC, financial services, or FMCG marketing backgrounds are preferred.