Role & responsibilities
1. Lead Management & Outbound Calling
- Handle marketing-generated leads from digital campaigns, website enquiries and other marketing sources.
- Work on Shipra's in-house customer database to identify potential business opportunities.
- Make outbound calls to D2C brands, e-commerce sellers, online retailers and marketplace sellers.
- Conduct regular follow-ups with interested prospects.
2. Lead Qualification & Requirement Understanding
- Understand the customer's business model, product category and sales channels.
- Identify monthly shipment volumes and existing courier partners.
- Understand current shipping rates, COD requirements, weight slabs and logistics challenges.
- Identify decision-makers and assess the customer's business potential.
- Categorize prospects into Hot, Warm and Cold leads.
3. Product Demo & Sales Meeting Conversion
- Explain Shipra's courier aggregation platform and its business benefits.
- Generate interest among prospects to explore Shipra's logistics solutions.
- Convince qualified customers to attend a product panel demonstration.
- Schedule demos with the Sales Team and ensure decision-makers attend.
- Share complete customer requirements and lead information with the Sales Team.
4. Courier Rate Discussion & Commercial Readiness
- Collect existing courier rates and commercial expectations from prospects.
- Understand requirements related to forward shipping, RTO, COD and additional courier charges.
- Identify customers interested in courier rate comparison and commercial negotiations.
- Coordinate with the Sales Team to facilitate pricing discussions and onboarding opportunities.
5. CRM & Reporting
- Maintain accurate customer information, call records and follow-up schedules.
- Update lead status in CRM or Excel.
- Track daily calling activities, qualified leads and demo conversions.
- Achieve assigned daily, weekly and monthly performance targets.
Preferred candidate profile
Prior experience in courier aggregation, courier services, logistics or e- commerce shipping industry is mandatory.
- 1-3 years of experience in Telecalling, Inside Sales, Lead Generation or B2B Sales.
- Understanding of courier aggregation business models and shipping operations.
- Basic knowledge of courier pricing, COD, RTO, weight slabs and shipment volumes.
- Excellent communication and customer-convincing skills.
- Experience handling inbound enquiries and outbound calling.
- Ability to qualify business leads and schedule product demonstrations.
- Basic knowledge of MS Excel, Google Sheets and CRM tools.
- Good Hindi and basic English communication skills.
Educational Qualification
- 12th Pass / Graduate in any discipline.
- Candidates with relevant logistics industry experience will be preferred