Technical Sales Engineer - Electrical Components & Solutions

Fidael Power Solutions; Pune District, Mumbai, Ahmedabad District; Hybrid; INR 600,000 - 1,200,000; Full time

Job summary

Fidael Power Solutions is seeking a Technical Sales Engineer to own the end-to-end sales cycle for electrical components and solutions in Pune. You will build strong client networks, pursue projects aggressively, and strive for target overachievement while expanding the company's market footprint.

The role emphasizes specification selling, active market intelligence, and maintaining robust project funnels with regular reports.

Qualifications

• 2+ years in sales & marketing of electrical components/solutions.
• Strong personal network with electrical consultants, contractors, turnkey contractors, builders and industries.
• Aggressive, target-driven performer with a history of consistent overachievement.
• Excellent skills in specification selling, competitor mapping, and negotiation.
• Open to extensive travel and fieldwork.

Responsibilities

• Achieve and overachieve monthly, quarterly, and annual sales and OB targets.
• Deliver 100%+ order closure rate on assigned projects through aggressive follow-up and specification selling.
• Ensure timely collection of payments and reduce DSO.
• Maintain a comprehensive list of electrical consultants, contractors, turnkey contractors, builders, and industrial clients.
• Track live and upcoming projects in the territory with end-to-end ownership until closure.
• Ensure solutions are specified in BOQs/tenders and replace competitor specs where possible.
• Submit weekly and monthly detailed reports on project funnel, sales pipeline, and competitor insights.
• Collect competitor pricing, product details, and strategies on every project.
• Provide management with counter-strategies and winning solutions.
• Forecast fortnightly/monthly OB, sales, and payment collections.
• Present weekly reviews on funnel size, channel growth, and hit ratio improvements.
• Deliver data-driven insights to support go-to-market strategies.
• Grow channel network month-on-month to expand coverage and penetration.
• Develop and nurture high-performing partners to drive project inflow.
• Review channel and funnel performance monthly with action plans.
• Achieve OB & Sales targets every month.
• Increase funnel size and project hit ratio MoM.
• Submit weekly competitor intelligence reports.
• Ensure on-time payment collection as forecast.
• Meet quarterly channel expansion targets.

Skills

2+ years sales experience

Job description

Job Description: Technical Sales Engineer Electrical Components & Solutions Experience Required: Preferred 2+ years in Electrical Components & Solutions Sales & Marketing (Preferably- Male)

Role Objective - Own the end-to-end sales cycle of electrical solutions. Build strong client networks, aggressively pursue projects, and deliver consistent target overachievement while expanding the company's market footprint.

Key Responsibilities

Sales & Revenue Growth

• Achieve and overachieve monthly, quarterly, and annual sales & OB targets.
• Deliver 100%+ order closure rate on assigned projects through aggressive follow-up and specification selling.
• Ensure timely collection of payments and reduce DSO (Days Sales Outstanding).

Project & Client Management

• Maintain a comprehensive list of all electrical consultants, contractors, turnkey contractors, builders, and industrial clients.
• Track all live and upcoming projects in the territory with end-to-end ownership until closure.
• Ensure company solutions are specified in BOQs/tenders and replace competitor specs wherever possible.
• Submit weekly and monthly detailed reports on project funnel, sales pipeline, and competitor insights.

Competitor & Market Intelligence

• Collect competitor pricing, product details, and strategies on every project.
• Provide management with counter-strategies and winning solutions to secure projects.
• Continuously increase project hit ratio MoM by converting competitor-driven opportunities into company wins.

Forecasting & Reporting

• Provide accurate fortnightly/monthly forecasts of OB, sales, and payment collections.
• Present weekly reviews on funnel size, channel growth, and hit ratio improvements.
• Deliver data-driven insights to support management in go-to-market strategies.

Channel Expansion

• Grow channel network month-on-month to expand coverage and penetration.
• Develop and nurture high-performing partners to drive project inflow.
• Review channel and funnel performance monthly with action plans for improvement.

Performance Metrics (KPIs)

• 100% achievement of OB & Sales targets every month.
• MoM increase in funnel size and project hit ratio.
• Weekly competitor intelligence reports submitted without fail.
• On-time payment collection as per forecast.
• Channel expansion targets achieved quarterly.

Candidate Profile

• Proven track record of 2+ years in sales & marketing of electrical components/solutions.
• Strong personal network with electrical consultants, contractors, turnkey contractors, builders, and industries.
• Aggressive, target-driven performer with a history of consistent overachievement.
• Excellent skills in specification selling, competitor mapping, and negotiation.
• Open to extensive travel and fieldwork.
• Highly self-motivated, with a win-at-any-cost mindset. Role & responsibilities