Sr. Executive - E-commerce & Marketplace Operations

Aora India; Chennai District; On-site; INR 1,200,000 - 2,100,000; Full time

Job summary

Aora India is seeking an E-commerce & Marketplace Operations Manager to own and scale our brand presence across leading online marketplaces and D2C channels in India, including Nykaa, Amazon, Flipkart, Myntra, and more. This role focuses on profitable growth, operational excellence, and brand visibility across platforms.

You will drive catalog, pricing, inventory, and fulfilment, coordinate with marketing and supply chain, and own channel-specific growth plans, promos, and ROAS targets.

Qualifications

• 5–9 years of experience in e-commerce/marketplace operations, preferably within beauty, personal care, FMCG, or fashion categories.
• Mandatory: Prior experience working directly with beauty-focused marketplaces in India — Nykaa, Tira, Purplle — along with mainline platforms like Amazon, Flipkart, Myntra, and quick-commerce (Blinkit, Zepto, Instamart).
• Strong understanding of marketplace seller/vendor central dashboards, catalogue management tools, and platform analytics.
• Proven track record of driving revenue growth and improving key marketplace KPIs (visibility, conversion, ratings, ROAS).
• Strong analytical skills — comfortable with Excel/Google Sheets, dashboards, and marketplace reporting tools.
• Excellent negotiation skills for trade terms, marketing budgets, and platform account management.

Responsibilities

• Own end-to-end operations across beauty marketplaces listings, cataloguing, pricing, inventory, and fulfilment.
• Build and execute channel-specific growth strategies to drive revenue, market share, and visibility (search ranking, sponsored ads, deals/BAU calendars).
• Manage vendor/seller central portals, ensure account health, and resolve platform escalations.
• Own monthly/quarterly sales targets, ROAS, and P&L for each marketplace.
• Plan and execute promotional calendars (Big Billion Days, Nykaa Pink Friday, Tira sales) in coordination with brand and category teams.
• Track and optimize trade terms, margins, commissions, and marketing spends per platform.
• Coordinate with supply chain/warehouse teams to ensure optimum fill rates, minimal OOS, and timely dispatch.
• Monitor inventory health, aging stock, and returns (RTO/RVP) to minimize losses.
• Ensure compliance with each marketplace's operational SOPs, packaging, and labelling norms.
• Optimize product listings (content, imagery, A+ content, keywords) for discoverability and conversion.
• Work with the category/brand team on new launches, delisting, and portfolio prioritization per platform.
• Conduct competitor benchmarking and pricing analysis within the beauty/cosmetics category.
• Collaborate with performance marketing teams/agencies to plan sponsored ads, coupons, and on-platform marketing (Nykaa Ads, Amazon Ads, Flipkart Ads).
• Track key metrics: traffic, conversion rate, ACOS/ROAS, buy-box share, and star ratings/reviews.
• Liaise with finance for reconciliations, claims, and marketplace payment cycles.
• Work closely with marketing, trade, and D2C teams for unified brand strategy across channels.
• Provide regular MIS, dashboards, and performance reports to leadership.

Skills

E-commerce operations

Marketplace management

Data-driven

Education

Bachelor's degree

MBA (Marketing/Operations/E-commerce) preferred

Job description

We are looking for an E-commerce & Marketplace Operations Manager to own and scale our brand's presence across leading online marketplaces and D2C channels. This role is central to driving profitable growth, operational excellence, and brand visibility across platforms like Nykaa, Tira, Amazon, Flipkart, Myntra, Ajio, Purplle, and quick-commerce players (Blinkit, Zepto, Instamart). The ideal candidate has hands-on experience navigating the beauty marketplace ecosystem in India and understands the nuances of category management, seller/vendor operations, and platform-specific growth levers.

Key Responsibilities

Marketplace Management & Growth

• Own end-to-end operations across beauty marketplaces (Nykaa, Tira, Amazon, Flipkart, Myntra, Ajio, Purplle, etc.) listings, cataloguing, pricing, inventory, and fulfilment.
• Build and execute channel-specific growth strategies to drive revenue, market share, and visibility (search ranking, sponsored ads, deals/BAU calendars).
• Manage vendor/seller central portals, ensure account health, and resolve platform escalations.

Business Planning & P&L Ownership

• Own monthly/quarterly sales targets, ROAS, and P&L for each marketplace.
• Plan and execute promotional calendars (Big Billion Days, Nykaa Pink Friday, Tira sales, etc.) in coordination with brand and category teams.
• Track and optimize trade terms, margins, commissions, and marketing spends per platform.

Operations & Supply Chain Coordination

• Coordinate with supply chain/warehouse teams to ensure optimum fill rates, minimal OOS (out of stock), and timely dispatch.
• Monitor inventory health, aging stock, and returns (RTO/RVP) to minimize losses.
• Ensure compliance with each marketplace's operational SOPs, packaging, and labelling norms.

Category & Catalogue Management

• Optimize product listings (content, imagery, A+ content, keywords) for discoverability and conversion.
• Work with the category/brand team on new launches, delisting, and portfolio prioritization per platform.
• Conduct competitor benchmarking and pricing analysis within the beauty/cosmetics category.

Performance Marketing & Visibility

• Collaborate with performance marketing teams/agencies to plan sponsored ads, coupons, and on-platform marketing (Nykaa Ads, Amazon Ads, Flipkart Ads, etc.)
• Track key metrics: traffic, conversion rate, ACOS/ROAS, buy-box share, and star ratings/reviews.

Cross-functional Collaboration

• Liaise with finance for reconciliations, claims, and marketplace payment cycles.
• Work closely with marketing, trade, and D2C teams for unified brand strategy across channels.
• Provide regular MIS, dashboards, and performance reports to leadership.

Required Skills & Qualifications

• 5–9 years of experience in e-commerce/marketplace operations, preferably within beauty, personal care, FMCG, or fashion categories.
• Mandatory: Prior experience working directly with beauty-focused marketplaces in India — Nykaa, Tira, Purplle — along with mainline platforms like Amazon, Flipkart, Myntra, and quick-commerce (Blinkit, Zepto, Instamart).
• Strong understanding of marketplace seller/vendor central dashboards, catalogue management tools, and platform analytics.
• Proven track record of driving revenue growth and improving key marketplace KPIs (visibility, conversion, ratings, ROAS).
• Strong analytical skills — comfortable with Excel/Google Sheets, dashboards, and marketplace reporting tools.
• Excellent negotiation skills for trade terms, marketing budgets, and platform account management.
• Bachelor's degree required; MBA (Marketing/Operations/E-commerce) preferred.

Preferred Attributes

• Existing relationships/network with category managers at Nykaa, Tira, or other beauty marketplaces.
• Experience launching new brands or SKUs on marketplaces from scratch.
• Familiarity with beauty/cosmetics regulatory and labelling norms in India.
• Data-driven mindset with the ability to translate insights into actionable growth strategies.

What We Offer

• Opportunity to build and scale the e-commerce vertical of a premium, high-growth cosmetics brand.
• Direct exposure to leadership and cross-functional decision-making.
• Competitive compensation with performance-linked incentives.