Sr Executive/ AM -BESS Sales

Waaree Energies; Kamrup Metropolitan, Coimbatore District, Kurukshetra; On-site; INR 1,400,000 - 2,100,000; Full time

Job summary

Waaree Energies in India is seeking a Sales Manager for Battery Energy Storage Systems (BESS) to drive sales and business development. The role requires a strong electrical engineering background and proven sales experience in industrial electrical systems, solar, batteries, or energy storage solutions.

The incumbent will develop sales strategies, manage pipelines, coordinate with engineering and operations, and build long-term relationships with customers, EPCs, consultants, and channel

Qualifications

• 5+ years of sales/business development experience in related sectors.
• B.E./B.Tech in Electrical Engineering required.
• Experience with BESS, solar or energy storage is preferred.

Responsibilities

• Develop and execute sales strategies to achieve BESS targets.
• Identify new business opportunities and generate leads.
• Understand customer requirements and propose suitable BESS solutions.
• Prepare commercial proposals and presentations with technical teams.
• Build and maintain relationships with customers, EPCs, consultants and partners.
• Lead customer meetings, product presentations, and technical discussions.
• Coordinate with engineering, project and operations teams to ensure order execution.
• Track market trends and competitive activity in BESS/renewables.
• Manage full sales cycle from lead to closure and handover.

Skills

Sales

BESS knowledge

Industrial electrical

Communication

Negotiation

Travel willingness

Education

B.E./B.Tech in Electrical Engineering

Tools

CRM software

MS Excel

Job description

Job Description Sales Manager (BESS)

Position: Sales Manager Battery Energy Storage Systems (BESS)

Experience: 5+ Years

Qualification: B.E./B.Tech in Electrical Engineering

Department : Retail

Reporting Direct to State Head (Dotted reporting to Vijay Babu)

Job Summary

We are looking for an experienced and result-oriented Sales Manager – BESS to drive sales and business development for Battery Energy Storage System solutions. The ideal candidate should have a strong electrical engineering background with proven experience in sales, preferably in industrial electrical systems, solar, batteries, inverters, or energy storage solutions.

Key Responsibilities

• Develop and execute sales strategies to achieve BESS sales targets.
• Identify new business opportunities and generate leads through direct sales, channel partners, EPCs, consultants, and industrial customers.
• Understand customer requirements and propose suitable BESS solutions.
• Prepare commercial proposals, quotations, and presentations in coordination with technical and commercial teams.
• Build and maintain strong relationships with customers, consultants, EPC companies, and channel partners.
• Conduct customer meetings, product presentations, and technical discussions.
• Coordinate with engineering, project, and operations teams to ensure smooth order execution.
• Track market trends, competitor activities, pricing, and emerging opportunities in the BESS and renewable energy sector.
• Manage the complete sales cycle from lead generation to negotiation, order closure, and customer handover.
• Achieve monthly, quarterly, and annual sales targets.

Qualification & Experience

• B.E./B.Tech in Electrical Engineering or equivalent.
• 5+ years of experience in sales/business development.
• Strong preference for candidates with experience in:
  • Industrial electrical products/systems
  • Solar power systems
  • Battery systems
  • Inverters/UPS
  • Battery Energy Storage Systems (BESS)
  • Renewable energy or power electronics

Required Skills

• Strong technical understanding of electrical systems.
• Good knowledge of industrial electrical applications and power systems.
• Excellent communication, negotiation, and presentation skills.
• Strong customer relationship and business development skills.
• Ability to understand technical requirements and convert them into commercial opportunities.
• Target-oriented and capable of independently managing the sales pipeline.
• Willingness to travel for customer meetings and business development.

Preferred Candidate Profile

Candidates with a combination of Electrical Engineering + Sales experience in industrial electrical, solar, battery, inverter, or BESS solutions will be strongly preferred.

Phase I Location:

1. Coimbatore – TN
2. Cochin – Kerala
3. Hyderabad – AP & Telangana
4. Pune – Maharashtra
5. Lucknow – UP
6. Agra – UP
7. Jaipur – Rajasthan
8. Ludhiana – Punjab
9. Guwahati– Assam
10. Ahmedabad – Gujarat
11. Raipur – Chhattisgarh
12. Patna- Bihar
13. Varanasi – UP
14. Kurukshetra – Haryana
15. Chennai - TN