Specialist Market Intelligence

Excelsis Energy

Pune District

On-site

INR 2,800,000 - 4,200,000

Full time

7 days ago
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Job summary

Excelsis Energy in Pune is seeking a Specialist Market Intelligence with 7-10 years of experience to lead market research, sizing, and competitor intelligence across energy sectors.

You will develop market-entry strategies, map decision-makers, analyze demand and project opportunities, and collaborate with Sales, Marketing, and Engineering to translate data into actionable insights.

Qualifications

  • MBA from a premium institute with focus on Marketing, Business Analytics and Sales.
  • 7-10 years of relevant market intelligence and research experience.
  • Experience in energy sector or related industrials is preferred.

Responsibilities

  • Conduct market research across energy sectors to identify trends, opportunities, risks and new markets.
  • Analyze market size, growth, demand drivers and geographic attractiveness.
  • Monitor industry developments, including investments, capacity, projects and regulations.
  • Segment markets by industry, geography and customer type for focused strategies.
  • Perform competitor intelligence on products, pricing, channels and GTM.
  • Identify potential customers and map decision-makers and influencers.
  • Develop and maintain BI dashboards and MIS reports for leadership.
  • Provide actionable market insights to Sales and leadership.

Skills

Market intelligence
Market research
Competitive analysis
Data analysis
Excel
Power BI

Education

MBA

Tools

Power BI

Job description

CJob Title - Specialist Market Intelligence

Required no. Of years of experience 7-10 Years

Educational Qualification MBA from a Premium Institute (Marketing, Business Analytics and Sales)

Location - Pune

Roles and Responsibility
  • Market Intelligence & Market Expansion: Conduct comprehensive market research across the energy and related industrial sectors to identify market trends, growth drivers, emerging opportunities, risks, and potential new markets for business expansion.
  • Market Sizing & Opportunity Assessment: Analyse market size, growth potential, demand drivers, TAM/SAM/SOM, applications, customer segments and geographic attractiveness to identify and prioritise high-potential markets and opportunities.
  • Industry Intelligence:Monitor developments across relevant energy and industrial sectors, including industry investments, capacity additions, new projects,regulatory changes, technology developments and other factors that may influence market demand.
  • Market Segmentation:Segment markets by industry, application, geography, customer type and other relevant parameters to identify priority segments and develop focused market-entry and penetration strategies.
  • Competitor Intelligence: Conduct detailed analysis of competitors, including products, applications, technology, pricing, positioning, customer base, installed base, distribution/channel strategy and go-to-market approach.
  • Customer & Account Intelligence:Identify current and potential customers across territories and market segments, assess their business potential, applications and requirements, and develop a prioritised target-account database.
  • Decision-Maker Mapping: Develop and maintain a database of relevant customer decision-makers and influencers, including their roles, contact details and organisational relationships, and ensure the information remains current.
  • Application & Demand Intelligence: Analyse end-use applications and customer requirements to identify areas of increasing demand, emerging applications, replacement opportunities and potential product-market opportunities.
  • Project & Opportunity Intelligence: Track upcoming projects, investments, plant expansions, capacity additions and other market developments that may generate potential business opportunities, and provide relevant intelligence to Sales.
  • Commercial & Pricing Intelligence: Analyse competitor pricing, commercial positioning, product offerings and market practices to provide inputs for pricing decisions and improve product positioning.
  • Market Share & Performance Analysis: Track market share, product performance, segment performance, geographic performance and channel effectiveness to identify gaps, opportunities and areas requiring corrective action.
  • Sales & Market Planning Support:Provide market and commercial insights to Sales and leadership teams to support territory planning, sales forecasting, budgeting, target setting and market penetration initiatives.
  • Actionable Market Insights: Monitor changes in market dynamics and translate findings into actionable recommendations for Sales and leadership, including opportunities to pursue, markets to prioritise, customers to target and risks to address.
  • Risk & Opportunity Analysis: Identify commercial, competitive, regulatory, technological and market-entry risks and assess their potential impact, while recommending appropriate mitigation measures.
  • Business Analytics: Collect, analyse and interpret internal and external data using analytical and Business Intelligence tools to identify trends, patterns, opportunities and risks relevant to business decisions.
  • Business Intelligence & MIS: Develop and maintain relevant BI dashboards, MIS reports and management reports to provide visibility on market, sales and business performance.
  • Data Analysis & Business Queries: Conduct quantitative and qualitative analysis to answer business questions from leadership and cross-functional teams and provide clear, fact-based recommendations.
  • Customer & Market Analytics: Analyse customer segments, buying patterns, purchasing drivers, business potential and historical trends to support targeted sales and market development initiatives.
  • Reporting & Presentations: Prepare market intelligence reports, management presentations, dashboards, competitor updates and periodic market reviews for leadership and other stakeholders.
  • Data Management & Governance: Maintain market, customer, competitor and industry databases, ensuring data accuracy, consistency, timely updates and appropriate documentation of data sources and analytical processes.
  • Stakeholder Collaboration: Work closely with Sales, Marketing, Engineering, Product Management and leadership teams to understand business requirements and translate market and business data into meaningful insights and recommendations.
  • External Intelligence Sources: Identify, evaluate and use credible industry reports, government publications, market databases, customer information, competitor sources and other relevant external data to develop reliable market intelligence.
Required Profile
  • Market intelligence, market research and competitive analysis
  • Energy sector experience is mandatory, preferably CNG, natural gas, oil & gas, energy infrastructure or related industrial sectors
  • Market sizing, segmentation and opportunity assessment
  • Competitor, customer and industry intelligence
  • Data analysis, Excel and BI tools such as Power BI
  • Understanding of B2B markets, customer buying behaviour and commercial dynamics
  • Ability to translate market data into actionable business insights
  • Strong analytical, problem-solving and research skills
  • Strong communication, presentation and stakeholder management skills
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