Social Media Specialist – Global Operations

TVH; Maharashtra; On-site; INR 600,000 - 900,000; Full time

Job summary

TVH is seeking a Social Media Specialist to join our Global Capability Center (GCC) in India. You will handle day-to-day posting, community engagement, and turn performance metrics into executive-ready slides, coordinating with our Belgium expert across time zones.

You will publish across LinkedIn, Facebook, Instagram and YouTube, using Sprout Social or similar tools, and help optimize regional content with a data-driven mindset in a fast-paced B2B environment.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 2–4 years of operational experience in social media management and community management—preferably global/B2B.
• Hands-on experience with social management platforms (Sprout Social, Hootsuite).
• Working knowledge of design/editing tools (Canva, Photoshop, Premiere Pro, CapCut).
• Familiarity with platforms including Reddit, LinkedIn, Facebook, Instagram and YouTube.

Responsibilities

• Publish content and manage the content calendar across TVH platforms.
• Review and schedule submissions from global/regional stakeholders.
• Ensure accurate posting with tagging, links, and parameters.
• Extract analytics and log engagement/metrics for reports.
• Translate data into clean slides for leadership teams.
• Support regional trend/performance reviews with the Belgium expert.
• Monitor interactions, respond to comments, and maintain brand voice.
• Escalate reputation risks per crisis protocols.
• Forward high-value leads to regional teams.

Skills

Social media management

Data visualization

Communication

Education

Bachelor’s degree in Marketing/Communications/Business

Tools

Sprout Social

Hootsuite

Canva

Adobe Photoshop

Premiere Pro

CapCut

Job description

Are you an execution-driven social media operator who loves turning content into structured performance and active online communities? TVH is growing its global marketing operations, and we are looking for a dedicated Social Media Specialist to join our Global Capability Center (GCC) in India in this newly created role.

In this role, you will be the operational backbone of our global social media presence. Working in close daily collaboration with our Global Social Media Expert in Belgium, you will manage day-to-day posting, lead community engagement across established and emerging channels, transform raw performance data into clear executive slide decks, and capture ad hoc regional video content when needed. As a vital bridge between our global strategy and daily operations, you will ensure seamless workflow execution across global time zones. If you thrive in an international team, take pride in operational precision, and want to help manage the online voice of a global B2B leader, this role is for you!

Your Roles And Responsibilities

• Content Publishing & Calendar Management
• Receive, review, and schedule content submissions from various internal global and regional stakeholders via our central asset repository and content management workflow.
• Ensure accurate, error-free posting across all active TVH platforms (LinkedIn, Facebook, Instagram, YouTube, etc.) using native platforms and social media management tools (e.g., Sprout Social).
• Maintain order and timing in the global content calendar, keeping asset tags, links, and posting parameters aligned with global strategy.
• Performance Tracking & Data Reporting
• Extract platform analytics on a regular/monthly basis and consistently log engagement, reach, and performance data into a central database (Google Sheets/Excel). Turn these complex data into clear, visually engaging insights using smart spreadsheet formulas that drive decision-making.
• Translate performance data into clean, visual, and actionable slide decks (PowerPoint/Google Slides) for the Corporate Communications Manager and leadership teams.
• Assist the Belgium Social Media Expert in identifying content trends and performance anomalies across different regions to support continuous strategy optimization.
• Day-to-Day Community Engagement & Monitoring (social listening)
• Monitor daily interactions across all TVH social channels, including specialized forums and emerging platforms like Reddit.
• Respond to incoming comments, messages, and inquiries promptly, maintaining TVH’s brand voice and tone guidelines.
• Escalate potential reputation risks, customer complaints, or crisis triggers immediately to the Global Social Media Expert and Corporate Communications Expert following established crisis communication protocols
• Filter and forward high-value sales leads or customer service inquiries originating on social media to appropriate regional teams.

Core Competencies

• Operational Discipline & Precision: Sharp attention to detail in scheduling, tagging, links, and manual data entry tracking without slipping on deadlines.
• Data Organization & Visual Storytelling: Ability to structure raw data logically in spreadsheets and turn metrics into concise visual reports/slides.
• Community First Mindset: Strong, empathetic written communication skills for engaging with diverse audiences across multiple platforms (including standard B2B platforms and Reddit culture).
• Agile Creative Editing not necessary but a big plus: Practical proficiency with fast-paced editing tools to tweak visuals and short-form videos on short notice.
• Cross-Border Collaboration: Seamless ability to work asynchronously and synchronously with European counter-parts and regional stakeholders.

Requirements

• Education: Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Experience: 2–4 years of operational experience in social media management, platform administration, and community management—preferably supporting global or international B2B teams.
• Platform & Tool Proficiency:
  • Hands‑on experience with social management platforms (Sprout Social, Hootsuite, etc.).
  • Working knowledge of design and editing tools (e.g., Canva, Adobe Photoshop, Premiere Pro, or CapCut).
  • Active familiarity with social media platforms (Reddit, LinkedIn, Facebook, Instagram and youtube) and short‑form video formats.
• Languages: Excellent professional written and spoken English is strictly required.
• Mindset: Highly organized team player who loves structure, respects timelines, and takes ownership of daily operations.

PEOPLE ARE AT OUR HEART

TVH is a global business with a family atmosphere, where people are at the center. We value clarity, mutual respect, kindness and open communication. Our people are down‑to‑earth, easy to work and engage with. We welcome differences and celebrate new ideas.

About Tvh

TVH is a parts specialist for quality parts and accessories for material handling, industrial vehicles, and construction and agricultural equipment. Working at TVH is opting for a company that excels as an international market leader and is well‑known for its unstoppable craving for innovation.