Social Media Specialist

thrillophiliaa; Jaipur; On-site; INR 350,000 - 700,000; Full time

Job summary

Thrillophilia is seeking an experienced Social Media Specialist to develop and execute our social media strategy, boosting online presence and supporting marketing and sales. You will work with Marketing, Sales and Product teams to manage content across platforms, analyze campaigns, and stay ahead of trends.

2+ years of experience in social media marketing is expected. You will need strong writing skills, independent work ability, and the capacity to handle multiple campaigns with changing

Qualifications

• 2+ years of social media marketing experience or account management experience.
• Experience with major platforms including Facebook, LinkedIn, Google+, Twitter, YouTube, Pinterest.
• Knowledge of social media analytics and advertising tools.

Responsibilities

• Develop, implement and manage our social media strategy.
• Define the most important social media KPIs.
• Manage and oversee social media content.
• Measure the success of every social media campaign.
• Stay up to date with the latest social media best practices and technologies.
• Collaborate with Marketing, Sales and Product Development teams.

Skills

Social media marketing

Account management

Facebook advertising

Instagram advertising

Content creation

Analytics tools

Tools

Hootsuite

Google Analytics

Facebook Insights

Job description

We are looking for an experienced and creative Social Media Specialist to join our team. As a Social Media Specialist, you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts. You will be working closely with Marketing and Sales departments.

Duties

• Develop, implement and manage our social media strategy
• Define the most important social media KPIs
• Manage and oversee social media content
• Measure the success of every social media campaign
• Stay up to date with the latest social media best practices and technologies
• Use social media marketing tools
• Work with copywriters and designers to ensure content is informative and appealing
• Collaborate with Marketing, Sales and Product Development teams
• Communicate with industry professionals and influencers via social media to create a strong network
• Perform research on current benchmark trends and audience preferences
• Design and implement a Social Media strategy to align with business goals
• Suggest and implement new features to develop brand awareness, like promotions and competitions

Skills & Experience

• 2+ years of social media marketing experience (prefer to have account management experience).
• Experience including but not limited to Facebook, LinkedIn, Google+, Google Communities, Twitter, Flickr, YouTube, Pinterest, and more.
• Knowledge of social media and analytics software (Hootsuite, Raven Tools, Google Analytics, Facebook Insights, etc.).
• Working knowledge of social media paid advertising campaigns including Facebook, Instagram, Linkedin, and Twitter.
• Ability to blog about social media on Thrillophilia website based on research, experience, and relevant social media news.

Additional Consideration For

• Strong understanding of user-generated content management, content marketing, and reputation management.
• Strong, professional written and verbal communication skills.
• Strategic content creation and excellent writing skills.
• Ability to work independently and in a team environment.
• Exceptional time management skills including the ability to handle multiple clients with changing priorities.