Social Media Manager

Nutracy Lifestyle by Dr. Rohini Patil; Koregaon Park; On-site; INR 400,000 - 800,000; Full time

Benefits offered by this job

Job summary

Nutracy Lifestyle by Dr. Rohini Patil is seeking a skilled Social Media Manager to elevate our digital presence across Instagram, Facebook, LinkedIn, and more. You will craft engaging posts, reels, and campaigns, while coordinating with nutritionists and the creative team.

You'll plan content calendars, track metrics, and optimize campaigns to grow brand reach and audience engagement in the wellness space. The ideal candidate has 2–4 years of experience, a strong eye for trends, and excellent

Qualifications

• Graduate/Postgraduate in Marketing, Mass Communication, Digital Marketing, Media, or relevant discipline.
• 2 to 4 years of relevant experience in social media management.
• Strong knowledge of social media platforms, content creation, and digital marketing.
• Good understanding of Instagram Reels, social media trends, and audience engagement.
• Strong communication, creativity, and content-planning skills.
• Ability to analyse social media metrics and campaign performance.
• Experience in healthcare, wellness, nutrition, or lifestyle brands will be an advantage.

Responsibilities

• Develop and execute social media strategies for Nutracy Lifestyle.
• Manage Instagram, Facebook, LinkedIn, and other relevant platforms.
• Create and coordinate engaging posts, reels, stories, and campaigns.
• Plan and manage the social media content calendar.
• Coordinate with Nutritionists and the creative team for content development.
• Monitor trends, engagement, reach, and lead generation.
• Analyse social media performance and prepare reports.
• Strengthen brand visibility and audience engagement.

Job description

Role & responsibilities

• Develop and execute social media strategies for Nutracy Lifestyle.
• Manage Instagram, Facebook, LinkedIn, and other relevant platforms.
• Create and coordinate engaging posts, reels, stories, and campaigns.
• Plan and manage the social media content calendar.
• Coordinate with Nutritionists and the creative team for content development.
• Monitor trends, engagement, reach, and lead generation.
• Analyse social media performance and prepare reports.
• Strengthen brand visibility and audience engagement.

Preferred candidate profile

• Graduate/Postgraduate in Marketing, Mass Communication, Digital Marketing, Media, or relevant discipline.
• 2 to 4 years of relevant experience in social media management.
• Strong knowledge of social media platforms, content creation, and digital marketing.
• Good understanding of Instagram Reels, social media trends, and audience engagement.
• Strong communication, creativity, and content-planning skills.
• Ability to analyse social media metrics and campaign performance.
• Experience in healthcare, wellness, nutrition, or lifestyle brands will be an advantage.