Social Media Manager

SkillYT; Bengaluru; On-site; INR 600,000 - 1,200,000; Full time

Benefits offered by this job

Competitive compensation package

Collaborative work environment

Growth opportunities in digital marketing

Job summary

A growing wellness brand in Bengaluru seeks a Social Media Manager to oversee content planning, strategy execution, and community management across various platforms. The ideal candidate should have a Master's degree and 3-7 years of experience in social media management, preferably in wellness or lifestyle sectors. Competitive compensation and growth opportunities in a creative environment are offered.

Qualifications

• 3-7 years of social media management experience, preferably in wellness or lifestyle brands.
• Strong knowledge of social media platforms and analytics.
• Ability to track performance and optimize campaigns.

Responsibilities

• Plan and maintain the social media content calendar.
• Implement strategies to drive engagement and conversions.
• Manage community interactions and conduct social listening.
• Provide analysis of social media performance and growth metrics.
• Stay updated with emerging trends and innovative content formats.

Skills

Content Planning

Social Media Strategy

Community Management

Analytics

Creative Thinking

Education

Master’s degree in marketing, communications, or related

Tools

Canva

Photoshop

Video Editing Tools

Job description

Responsibilities

• Content Planning & Creation
  • Plan and maintain the social media content calendar across platforms (Instagram, Facebook, LinkedIn, YouTube, etc.).
  • Develop, curate, and manage engaging content such as posts, reels, stories, blogs, videos, and infographics aligned with the brand voice.
• Strategy & Campaign Execution
  • Implement social media strategies to drive awareness, engagement, and conversions.
  • Support product launches, brand campaigns, and awareness initiatives through creative digital storytelling.
• Community & Listening
  • Manage community interactions and respond to queries, comments, and DMs promptly.
  • Conduct social listening to track audience sentiment, competitor activity, and industry conversations.
• Analytics & Growth
  • Provide detailed analysis of social media performance and growth metrics such as engagement, reach, followers, traffic, and conversions.
  • Share monthly reports with insights and recommendations for improvement.
• Trends & Innovation
  • Stay updated with emerging trends, tools, and platform updates.
  • Experiment with innovative content formats and viral strategies to enhance visibility.

Requirements

• Master’s or equivalent degree in marketing, communications, media, or a related field.
• 3‑7 years of social media management experience, preferably in wellness, healthcare, or lifestyle brands.
• Knowledge of social media platforms, algorithms, and analytics tools.
• Strong creative thinking and storytelling skills.
• Familiarity with Canva, Photoshop, or video editing tools is an added advantage.
• Analytical mindset with the ability to track performance and optimize campaigns.

What We Offer

• Opportunity to be part of a fast‑growing brand shaping the future of longevity and wellness.
• A creative and collaborative work environment where ideas are valued.
• Competitive compensation package.
• Growth opportunities in digital marketing, brand building, and community skills.