Social Media Manager

Sarrthi Ias; Dadri; On-site; INR 450,000 - 700,000; Full time

Job summary

Sarrthi Ias in Dadri, Uttar Pradesh, India, is seeking a creative Social Media Manager to develop and execute campaigns across educational content. You will own content creation for Instagram, Facebook, LinkedIn and YouTube, coordinate with design and marketing teams, and maintain monthly calendars.

The ideal candidate has 3–6 years in EdTech social media, strong analytical skills, familiarity with Meta Business Suite, Canva, Photoshop and basic video editing, and a personal laptop.

Qualifications

• 3-6 years of social media management experience, preferably in EdTech.
• Strong knowledge of Instagram, Facebook, LinkedIn and YouTube.
• Experience with Meta Business Suite or similar tools.
• Laptop required and comfortable working remotely/in-office.

Responsibilities

• Develop and execute social media strategies aligned with business goals.
• Create and manage educational and promotional content across posts, reels, videos, and infographics.
• Manage Instagram, Facebook, LinkedIn, and YouTube accounts.
• Plan and maintain monthly content calendars.
• Coordinate with design, academic, and marketing teams.
• Monitor trends, competitors, and audience engagement.
• Track analytics, prepare performance reports, and optimize campaigns.
• Manage social media promotions and paid campaigns when required.

Skills

Instagram knowledge

Facebook knowledge

LinkedIn knowledge

YouTube knowledge

Communication skills

Creativity

Analytical skills

Education

Bachelor's degree in Marketing/Communications/Media

Tools

Meta Business Suite

Canva

Photoshop

Video editing

Job description

Key Responsibilities:

• Develop and execute social media strategies aligned with business goals.
• Create and manage educational and promotional content, including posts, reels, videos, and infographics.
• Manage Instagram, Facebook, LinkedIn, and YouTube.
• Plan and maintain monthly content calendars.
• Coordinate with design, academic, and marketing teams.
• Monitor trends, competitors, and audience engagement.
• Track analytics, prepare performance reports, and optimize campaigns.
• Manage social media promotions and paid campaigns when required.

Requirements:

• Bachelors degree in Marketing, Communications, Media, or related field.
• 3-6 years of social media management experience, preferably in EdTech.
• Strong knowledge of Instagram, Facebook, LinkedIn, and YouTube.
• Experience with Meta Business Suite or similar tools.
• Basic Canva/Photoshop/video editing skills preferred.
• Strong communication, creativity, and analytical skills.
• Personal laptop is mandatory.