Social Media Manager

Brandflare Business Solutions; Bhopal; On-site; INR 600,000 - 900,000; Full time

Benefits offered by this job

International client exposure

Creative and collaborative environment

Career growth opportunities

Professional development

Job summary

Brandflare Business Solutions is seeking a skilled Social Media Manager to develop and execute strategies for international clients. You will plan and create content across Instagram, Facebook, LinkedIn, and X, while coordinating with design and performance teams to optimize campaigns.

The role emphasizes strong copywriting, content planning, and analytics to drive engagement, reach, and conversions in a fast-paced agency environment.

Qualifications

• Hands-on experience in managing social media for clients.
• Strong understanding of international markets and brand communication.
• Proficiency with Instagram, Facebook, LinkedIn, and platform analytics.
• Excellent copywriting and creative briefing skills.
• Experience analyzing engagement metrics, reach and campaign performance.

Responsibilities

• Develop and execute social media strategies for international clients across major platforms.
• Plan, create, and manage engaging content including posts, reels, stories, and campaigns.
• Prepare monthly content calendars and ensure consistent posting schedules.
• Monitor trends, audience engagement and competitor activities.
• Manage brand communities and respond to comments to boost interaction.
• Collaborate with designers, editors, and performance marketing teams.
• Track performance and prepare monthly reports using platform analytics.
• Optimize strategies to increase reach, engagement, brand awareness, and conversions.

Skills

Social media management

Platform proficiency

Content planning

Copywriting

Analytics

Campaign performance

AI content tools

Meta Business Suite

International markets

Tools

Meta Business Suite

Social media scheduling tools

Job description

Role & Responsibilities:

• Develop and execute social media strategies for international clients across platforms like Instagram, Facebook, LinkedIn, and X.
• Plan, create, and manage engaging social media content, including posts, reels, stories, and campaigns.
• Prepare monthly content calendars and ensure consistent posting schedules.
• Monitor social media trends, audience engagement, and competitor activities.
• Manage brand communities, respond to comments, and improve audience interaction.
• Collaborate with graphic designers, video editors, and performance marketing teams.
• Track social media performance using platform analytics and prepare monthly reports.
• Optimize content strategies to increase reach, engagement, brand awareness, and conversions.
• Stay updated with global social media trends, platform updates, and emerging content formats.

Preferred Candidate Profile:

• 2 - 7 years of hands-on experience in social media management, preferably in a digital marketing agency.
• Strong understanding of international markets, audience behavior, and brand communication.
• Proficiency in Instagram, Facebook, LinkedIn, Meta Business Suite, and social media scheduling tools.
• Excellent content planning, copywriting, and creative briefing skills.
• Experience analyzing engagement metrics, reach, impressions, and campaign performance.
• Knowledge of social media advertising and AI-powered content creation tools is an advantage.
• Strong communication, organizational, and client-handling skills.

Perks and Benefits:

• Competitive salary based on experience and expertise.
• Opportunity to work exclusively on international client projects.
• Collaborative and creative work environment.
• Opportunities for professional development and career growth.