SEO Analyst

Addzet; Khordha; On-site; INR 300,000 - 600,000; Full time

Job summary

Addzet in Khordha, Odisha is seeking an SEO Analyst to join its Digital Marketing team. The successful candidate will be responsible for conducting keyword research, optimizing content, and monitoring user engagement across platforms. Ideal applicants should have experience in SEO techniques, good analytical skills, and familiarity with tools like Google Analytics and Moz. Responsibilities also include creating strategic link building and reporting on performance metrics. Join us to help enhance our client's online presence.

Qualifications

• Experience as a Search Engine Optimization SEO Analyst or similar digital marketing role.
• Expertise in using Google Analytics for tracking performance.
• Ability to conduct keyword research and manage content effectively.

Responsibilities

• Conduct keyword research using various tools.
• Perform competitive analysis to enhance content effectiveness.
• Track SEO metrics and report on performance metrics.
• Update outdated content for improved engagement.
• Implement link building strategies to boost online authority.

Skills

SEO techniques

Analytical skills

Google Analytics

Keyword research

Tools

Keyword Planner

Moz

Job description

We are looking for SEO Analysts to join our Digital Marketing team and help our clients to build their strong online presence.

As an SEO Analyst, your responsibilities include performing keyword research, optimizing the content and monitoring user engagement across multiple platforms. To be successful in this role, you should be familiar with current SEO techniques, tools and have excellent analytical skills.

Ultimately, you will apply effective SEO strategies to ensure the engagement of target audience and convert the visitors into customers.

Responsibilities

• Conduct keyword research using various tools (like Keyword Planner and Moz etc.)
• Perform competitive analysis and identify gaps in the content or areas of improvement in the website.
• Track the SEO metrics including organic traffic, conversion rates and time spent on the web page.
• Update outdated content into brand new forms and add effective calls to action (CTAs) to improve user engagement.
• Report on performance metrics comparing them to our SEO goals and benchmarking data.
• Optimize pages for cross functional platforms.
• Implement link building strategies and manage backlinks to build online authority.
• Monitor paid search campaigns and get the best out of it.
• Follow new SEO trends and stay up-to-date with new tools and practices.

Requirements

• Work experience as a Search Engine Optimization SEO Analyst or similar digital marketing role.
• Expertise in Google Analytics.
• Familiarity with keyword research and management tools.
• Experience with email campaigns and paid advertising.
• Understanding of ranking factors and search engine optimization practices

We are always looking forward to being associated with your business. Let us know in case you need us anytime.