Senior Vice President-QSR & Key Accounts

iCresset Talent Solutions

Delhi

On-site

INR 1,200,000 - 2,200,000

Full time

12 days ago

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Job summary

iCresset Talent Solutions is seeking a Senior Sales Leader to drive the QSR and Key Accounts segment in the poultry and foodservice portfolio. You will lead strategic relationships with leading national brands, shape commercial strategy, and guide cross-functional teams to deliver growth and profitability.

The role focuses on developing customer-specific plans, negotiating contracts, and expanding revenue across RTC/RTF offerings while ensuring product innovation and quality alignment.

Qualifications

  • Experience building relationships with leading QSR chains and institutional buyers.
  • Proven ability to lead national accounts and negotiate contracts.
  • Strong knowledge of B2B foodservice economics and value-based negotiations.

Responsibilities

  • Lead the QSR and Key Accounts vertical across poultry and RTC/RTF portfolio.
  • Develop growth strategies to position as preferred value-added partner for national brands.
  • Engage procurement leaders and decision-makers to deepen partnerships and expand account share.
  • Drive strategic pricing, contracts and commercial agreements across key accounts.
  • Build qualified customer pipeline ahead of launches and drive adoption of value-added products.

Skills

QSR Relationships
Strategic Accounts
Commercial Acumen
New Business Development
Processed Food
Product Innovation
Cross-Functional Leadership
Entrepreneurial Growth

Job description

Key Responsibilities
1. Strategic Business Leadership
  • Lead the QSR and Key Accounts vertical across the existing fresh/raw poultry business and the expanding Ready-to-Cook (RTC) and Ready-to-Fry (RTF) portfolio.
  • Develop and execute growth strategies to position the organisation as a preferred value-added poultry and foodservice partner for leading national brands.
2. National QSR & Key Account Management
  • Build and strengthen strategic relationships with leading QSR chains, institutional customers and large foodservice organisations.
  • Engage senior procurement leaders, business heads and key decision-makers to develop long-term partnerships, improve customer retention and expand account share.
  • Develop customer-specific account plans aligned with procurement requirements, product specifications, service expectations and commercial objectives.
3. Commercial Strategy & Negotiations
  • Drive strategic pricing, contract negotiations, customer profitability and commercial agreements across key accounts.
  • Identify opportunities for account expansion, product-mix optimisation and sustainable revenue growth while balancing customer expectations with operational capabilities.
4. RTC/RTF Business Development & Commercialisation
  • Build a qualified customer pipeline ahead of commercial launch and convert prospects into sustainable business partnerships.
  • Drive adoption of value-added products, including nuggets, burger patties, chicken strips, popcorn chicken, wings, kebabs, sausages and customised foodservice offerings.
5. Customer-Led Product Innovation
  • Collaborate with customers and internal production, quality and product-development teams to translate menu requirements into commercially viable products.
  • Oversee product trials, sampling, specification finalisation and customer approvals to accelerate product acceptance and commercial launches.
6. Sales Leadership & Cross-Functional Execution
  • Lead and align existing key-account sales teams and dedicated RTC/RTF sales resources as the business expands.
  • Coordinate with production, quality, supply chain and operations teams to ensure consistent product quality, reliable fulfilment and responsive customer service.
  • Establish structured account reviews, sales forecasts, pipeline tracking and performance-monitoring mechanisms.

Core Competencies
  • National QSR & Institutional Relationships: Established relationships with leading QSR chains, institutional buyers, foodservice organisations and senior procurement stakeholders.
  • Strategic Account Leadership: Proven ability to manage complex national accounts, retain strategic customers, negotiate long‑term contracts and expand customer relationships.
  • Commercial Acumen: Strong understanding of B2B foodservice economics, strategic pricing, contract structures, customer profitability and value‑based negotiations.
  • New Business Development: Demonstrated success in acquiring institutional customers, converting prospects and developing a sustainable sales pipeline.
  • Processed Food Expertise: Exposure to RTC/RTF, ready‑to‑eat (RTE), processed meat, value‑added poultry or allied food‑processing categories, preferably serving QSR and institutional customers.
  • Product & Customer Innovation: Ability to interpret customer specifications, contribute to product development and translate menu requirements into scalable commercial opportunities.
  • Cross‑Functional Leadership: Capability to align sales, production, quality, supply chain and operations teams to deliver consistent quality, service reliability and customer satisfaction.
  • Entrepreneurial Business Building: Strategic, hands‑on and execution‑oriented leadership, with the commercial maturity to establish and scale a business vertical and progress towards a broader Business Head mandate.
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