On Premise Key Account Manager

Red Bull; Maharashtra; On-site; INR 1,500,000 - 2,100,000; Full time

Job summary

Red Bull India invites a results-driven Key Account Manager to win and grow national and regional key accounts in Catering and QSR, expanding distribution, visibility and consumption across high-footfall food service environments.

You will lead negotiations, build joint business plans with customers, coordinate with On-Premise teams, and conduct regular business reviews to drive performance, activation and long-term partnerships.

Qualifications

• Graduate, MBA or equivalent business qualification preferred.
• 3-5 years of relevant HoReCa, Catering, QSR, Food Service, Key Accounts or National Accounts.
• 8-10 years overall sales experience, preferably with beverage, FMCG, food service or hospitality accounts.
• Strong negotiation and stakeholder management skills.
• Experience in contract closure and outlet-level implementation.
• Understanding of Catering, QSR and HoReCa operating models including franchise structures.
• Ability to translate national agreements into execution standards across regions and outlets.

Responsibilities

• Win and develop national and regional key accounts across Catering and QSR segments.
• Develop joint business plans with key customers focused on distribution, menu entry, product offer, price and promotion.
• Create and implement a national activation calendar for Catering and QSR accounts.
• Coordinate with On-Premise teams to execute contract elements at outlet level.
• Conduct regular business reviews with key accounts and internal teams.
• Engage stakeholders through Red Bull experiences, events and industry platforms.

Skills

Negotiation

Stakeholder management

Presentation skills

Analytical skills

Cross-functional collaboration

P&L knowledge

Trade spends

Volume planning

Education

Graduate, MBA or equivalent

Job description

Purpose of the Job

The Key Account Manager – Catering & QSR will win, develop and grow national and regional key accounts in Catering and QSR segments, increasing Red Bull availability, visibility and consumption across high-footfall food service environments including workplace, education, travel and quick-service restaurant channels.

All the responsibilities we'll trust you with

Key Responsibilities

• Winning and Developing Catering and QSR Customers Identify, pitch, negotiate and close national and regional key accounts across catering, corporate food service, education catering, airport/travel food and QSR chains. Build relationships with head offices, franchise partners, procurement, category, operations and marketing stakeholders to drive listing, availability and execution. Develop joint business plans with key customers focused on distribution, menu entry, product offer, price and promotion, visibility and consumption activation 2. Activation and Consumption Growth Create and implement a national activation calendar for Catering and QSR accounts, aligned with key consumption occasions such as work, study, travel and meal occasions. Drive scalable consumer activation models including add-on offers, meal combos, menu activation, staff competitions and account-specific marketing integrations. Leverage Red Bull assets and events with strategic partners to create win - win consumer engagement and build long-term customer partnerships. 3. Execution of Hi5 and Commercial Standards Coordinate with local On-Premise teams and field sales to execute contract elements at outlet level, including product listing, perfect serve, perfect visibility, coolers, menu entry and consumption activation. Support category management projects in catering and QSR accounts to improve beverage assortment, placement and shopper conversion. 4. Customer Care and Business Reviews Track execution quality across key accounts and address deviations through regular reviews with customer stakeholders and internal teams. Conduct regular business reviews with key accounts covering performance, distribution, activation, visibility, spends and future opportunities. Engage key stakeholders through Red Bull experiences, local and national events, and relevant industry platforms. Maintain strong internal alignment with Marketing, Finance, Operations and regional teams to ensure speed, compliance and execution discipline.

Your areas of knowledge and expertise that matter most for this role

• Education and Qualifications
• Graduate, MBA or equivalent business qualification preferred Experience
• 3-5 years of relevant experience in HoReCa, Catering, QSR, Food Service, Key Accounts or National Accounts.
• 8-10 years overall sales experience, preferably with exposure to beverage, FMCG, food service or hospitality accounts.
• Knowledge and Skills
• Strong negotiation and stakeholder management skills.
• Experience in contract closure, customer planning and outlet-level implementation.
• Understanding of Catering, QSR and HoReCa operating models, including franchise structures, procurement and menu management.
• Ability to translate national agreements into execution standards across regions and outlets.
• Strong presentation, analytical and cross-functional collaboration skills.
• Basic knowledge of P&L, trade spends, customer investment and volume planning.