Senior Software Engineer – Salesforce Marketing Cloud

Epam Systems; Hyderabad, Pune District, Bengaluru; On-site; INR 1,500,000 - 2,500,000; Full time

Job summary

Epam Systems is seeking a skilled Salesforce CRM Marketing Cloud Developer with hands-on experience in Sales Cloud, Service Cloud, Salesforce Platform, Agentforce, and Marketing Cloud Engagement. The role covers design, development, and integration of scalable Salesforce applications across Sales/Service Clouds and Marketing Cloud.

The candidate will implement automation, security, data architecture, and AI-enabled capabilities while following Agile practices.

Qualifications

• Bachelor's degree in CS/IT/Engineering or related field.
• 6–9 years of hands-on Salesforce development experience.
• Experience implementing Sales Cloud and Service Cloud solutions.
• Strong experience with Salesforce platform customization, integrations, and automation.
• Experience working with Marketing Cloud Engagement, including campaign development and customer journeys.
• Experience with Agile delivery methodologies and source control practices.
• Proficiency in Triggers, Integrations - REST APIs, SOQL SOSL.
• Skills in Campaign Management, Email Deliverability, Email Personalization.

Responsibilities

• Design, develop, and maintain scalable Salesforce applications using Apex, LWC, Flows, and Lightning Platform.
• Configure and customize Sales Cloud and Service Cloud to support business processes.
• Develop reusable components and automation following Salesforce best practices.
• Design and implement integrations with external applications using REST APIs and middleware.
• Configure security, sharing, profiles, permission sets, and role hierarchy.
• Develop asynchronous processing using Batch Apex, Queueable Apex, Future Methods, and Platform Events.
• Build AI-powered business solutions using Agentforce, Prompt Builder, and Einstein capabilities.
• Participate in solution design, code reviews, testing, deployments, and production support.
• Troubleshoot application issues and optimize system performance.
• Create technical documentation and support Agile delivery processes.
• Design, build, test, and deploy email campaigns using Marketing Cloud Engagement.
• Develop responsive email templates using HTML, CSS, AMPscript, and JavaScript.
• Configure and manage Journey Builder, Automation Studio, Contact Builder, Content Builder, and Data Extensions.
• Create customer journeys, audience segmentation, and personalized marketing campaigns.
• Execute campaign deployments and monitor campaign performance.
• Manage subscriber data, preference centers, and data synchronization.
• Build SQL queries for segmentation and campaign optimization.
• Generate campaign reports and support marketing analytics.
• Ensure adherence to Marketing Cloud best practices, governance, and email deliverability standards.

Skills

Apex

LWC

Sales Cloud

Service Cloud

Marketing Cloud Engagement

REST APIs

SOQL

SOSL

Batch Apex

Queueable Apex

Future Methods

Platform Events

Agentforce

AI capabilities

Agile

Email Deliverability

Campaign Management

Email Personalization

Education

Bachelor's degree in Computer Science / IT / Engineering

Tools

Git

CI/CD

Salesforce DX

Job description

We are seeking a skilled Salesforce CRM Marketing Cloud Developer with hands‑on experience in Sales Cloud, Service Cloud, Salesforce Platform, Agentforce, and Marketing Cloud Engagement.

Responsibilities

• Design, develop, and maintain scalable Salesforce applications using Apex, Lightning Web Components (LWC), Flows, and Lightning Platform
• Configure and customize Sales Cloud and Service Cloud to support business processes
• Develop reusable components and automation following Salesforce best practices
• Design and implement integrations with external applications using REST APIs and middleware
• Configure security, sharing, profiles, permission sets, and role hierarchy
• Develop asynchronous processing using Batch Apex, Queueable Apex, Future Methods, and Platform Events
• Build AI-powered business solutions using Agentforce, Prompt Builder, and Einstein capabilities
• Participate in solution design, code reviews, testing, deployments, and production support
• Troubleshoot application issues and optimize system performance
• Create technical documentation and support Agile delivery processes
• Design, build, test, and deploy email campaigns using Marketing Cloud Engagement
• Develop responsive email templates using HTML, CSS, AMPscript, and JavaScript
• Configure and manage Journey Builder, Automation Studio, Contact Builder, Content Builder, and Data Extensions
• Create customer journeys, audience segmentation, and personalized marketing campaigns
• Execute campaign deployments and monitor campaign performance
• Manage subscriber data, preference centers, and data synchronization
• Build SQL queries for segmentation and campaign optimization
• Generate campaign reports and support marketing analytics
• Ensure adherence to Marketing Cloud best practices, governance, and email deliverability standards

Requirements

• Bachelor’s degree in Computer Science, Information Technology, Engineering, or a related field
• 6 to 9 years of hands‑on Salesforce development experience
• Experience implementing Sales Cloud and Service Cloud solutions
• Strong experience with Salesforce platform customization, integrations, and automation
• Experience working with Salesforce Marketing Cloud Engagement, including campaign development and customer journeys
• Experience with Agile delivery methodologies and source control practices
• Proficiency in Triggers, Integrations - REST APIs, SOQL SOSL
• Skills in Campaign Management, Email Deliverability, Email Personalization

Nice to have

• Familiarity with Flows, Security Sharing Model, Platform Events
• Knowledge of Change Data Capture (CDC), Named Credentials, Asynchronous Apex (Batch, Queueable, Future, Scheduled)
• Background in Git and CI/CD tools, Agile/Scrum methodology
• Hands‑on experience with Agentforce and AI‑enabled Salesforce capabilities
• Familiarity with Marketing Cloud Engagement, Audience Segmentation, Subscriber Preference Management
• Knowledge of Marketing Analytics Reporting
• Salesforce certifications such as Platform Developer I/II, Administrator, Sales Cloud Consultant, Service Cloud Consultant, Marketing Cloud Email Specialist/Developer

Location - Pune, Bangalore, Hyderabad, Chennai, Jaipur