Salesforce Marketing Cloud Developer

Zorba AI; Dadri; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

A leading marketing solutions provider in India is seeking an experienced Salesforce Marketing Cloud Developer to design and optimize automation solutions. The ideal candidate will have a minimum of 5 years' experience with Salesforce Marketing Cloud, including strong skills in Email Studio, Journey Builder, and AMPscript. Responsibilities include developing dynamic email templates, creating customer journeys, and integrating with Salesforce CRM. This position requires excellent troubleshooting skills and a collaborative approach with marketing and CRM teams.

Qualifications

• 5+ years of experience with Salesforce Marketing Cloud.
• Strong expertise in Email Studio, Journey Builder, and Automation Studio.
• Experience in building personalized email templates using AMPscript.

Responsibilities

• Develop and maintain Salesforce Marketing Cloud solutions including Email Studio and Journey Builder.
• Create and optimize customer journeys using Journey Builder.
• Integrate SFMC with Salesforce CRM using APIs.

Skills

Salesforce Marketing Cloud

Email Studio

Journey Builder

Automation Studio

AMPscript

SSJS

API integrations

Data Extensions

Contact Builder

Troubleshooting

Job description

Marketing Cloud Developer – Job Description

Role: Salesforce Marketing Cloud Developer

Experience: 5+ Years

Location: India

Job Summary

We are looking for an experienced Salesforce Marketing Cloud Developer to design, develop, and optimize marketing automation solutions using Salesforce Marketing Cloud. The ideal candidate should have strong experience with Email Studio, Journey Builder, Automation Studio, AMPscript, and integrations with Salesforce CRM.

Key Responsibilities

• Develop and maintain Salesforce Marketing Cloud (SFMC) solutions including Email Studio, Journey Builder, Automation Studio, and Cloud Pages.
• Design and build dynamic and personalized email templates using AMPscript and SSJS.
• Create and optimize customer journeys using Journey Builder with decision splits and automation.
• Integrate SFMC with Salesforce CRM and external systems using APIs and Marketing Cloud Connect.
• Manage Data Extensions, Contact Builder, and audience segmentation for targeted campaigns.
• Develop and maintain automation workflows in Automation Studio for recurring campaigns and data imports.
• Troubleshoot and resolve technical issues related to Marketing Cloud components.
• Collaborate with marketing, product, and CRM teams to translate business requirements into technical solutions.
• Monitor campaign performance and optimize marketing automation strategies.

Required Skills

• Strong experience with Salesforce Marketing Cloud
• Expertise in Email Studio, Journey Builder, Automation Studio
• Experience with AMPscript, SSJS, and Cloud Pages
• Knowledge of Marketing Cloud Connect
• Experience with Data Extensions and Contact Builder
• Understanding of API integrations and automation workflows
• Strong troubleshooting and debugging skills

Preferred Skills

• Experience with SQL for data segmentation
• Knowledge of Salesforce CRM
• Experience working in Agile environments

Skills: marketing cloud,crm,salesforce