Senior Sales Manager

TECHADEMY; Bengaluru; On-site; INR 3,500,000 - 6,500,000; Full time

Job summary

Techademy in Bengaluru is seeking a Senior Manager – Sales to lead and scale its B2C sales function, driving revenue growth, improving conversion rates, building a high-performing sales organisation, and establishing a culture of accountability and execution.

The ideal candidate should have extensive experience in B2C EdTech sales, a proven track record of achieving revenue targets, and the ability to lead large sales teams through managers and team leaders.

Qualifications

• 4+ years of overall sales experience, with at least 3 years in B2C EdTech.
• Proven experience managing large sales teams, preferably through Business Development Managers or Team Leaders.
• Demonstrated success in achieving and exceeding individual and team revenue targets.
• Mandatory experience selling career-oriented programs to college students, freshers, and graduates.
• Strong understanding of high-ticket consultative selling, lead conversion, and enrollment-driven sales models.
• Experience managing high-volume leads, large sales funnels, and performance dashboards.
• Excellent leadership, coaching, stakeholder management, and conflict-resolution skills.
• Strong analytical ability, forecasting skills, and commercial acumen.
• Ability to thrive in a fast-paced, high-growth startup environment.

Responsibilities

• Revenue Strategy & Business Ownership: Own revenue and enrollment targets; develop and execute growth strategies; monitor performance and close high-value deals.
• Sales Team Leadership & Development: Lead a large B2C sales org through managers and team leaders; set expectations and review performance.
• Funnel Management & Conversion Optimisation: Own the end-to-end funnel; analyse conversion rates and optimize lead-to-enrollment.
• Sales Process & Operational Excellence: Build scalable processes, dashboards, and forecasting accuracy with marketing and ops alignment.
• Cross-functional Collaboration: Align with Marketing, Product, Academic, and Operations for improved lead quality and enrollment journey.
• Culture, Accountability & Growth: Drive ownership, urgency, and ethical selling; contribute to hiring and long-term growth.

Skills

B2C EdTech sales

Leadership of large teams

Data-driven selling

Job description

Techademy is looking for a high-ownership Senior Manager – Sales to lead and scale its B2C sales function. This role will be responsible for driving revenue growth, improving conversion rates, building a high-performing sales organisation, and establishing a strong culture of accountability and execution.

The ideal candidate should have extensive experience in B2C EdTech sales, a proven track record of achieving revenue targets, and the ability to lead large sales teams through managers and team leaders. Experience selling career-oriented programs to college students, freshers, and graduates is essential.

Key Responsibilities

1. Revenue Strategy & Business Ownership - Own overall daily, weekly, monthly, and quarterly revenue and enrollment targets for the B2C sales function. Develop and execute sales strategies to achieve business growth and revenue objectives. Monitor individual, team, and overall business performance against targets. Identify revenue gaps, conversion bottlenecks, and growth opportunities, and implement corrective actions. Take ownership of high-value deals, critical closures, and escalations to maximise revenue.
2. Sales Team Leadership & Development - Lead, coach, and scale a large B2C sales organisation comprising Business Development Managers, Team Leaders, Senior BDAs, and BDAs. Drive performance through managers and team leaders while maintaining visibility into frontline sales execution. Establish clear performance expectations, productivity benchmarks, and accountability across teams. Conduct regular business reviews, leadership huddles, and performance discussions. Identify high-potential employees, develop future leaders, and implement structured performance improvement plans for underperformers.
3. Funnel Management & Conversion Optimisation - Own the complete sales funnel: Lead Assignment - Counselling - Demo - Follow-ups - Closure. Analyse conversion rates, lead response time, counselling effectiveness, demo-to-enrollment ratio, and overall sales productivity. Develop strategies to improve lead-to-admission conversion and reduce lead leakage. Ensure consistent CRM hygiene, accurate pipeline reporting, and disciplined follow-up practices. Use data-driven insights to optimise team productivity and revenue per lead.
4. Sales Process & Operational Excellence - Build scalable sales processes, standard operating procedures, and performance dashboards. Establish daily, weekly, and monthly reporting mechanisms to track business performance. Ensure consistency in counselling quality, program positioning, objection handling, and ethical selling. Improve forecasting accuracy and proactively address risks to revenue achievement. Work with Sales Operations to improve lead allocation, capacity planning, and team productivity.
5. Cross-functional Collaboration - Work closely with Marketing to improve lead quality, campaign performance, and sales-marketing alignment. Collaborate with Product and Academic teams to address customer objections and improve program positioning. Partner with Operations to ensure a smooth admission journey and timely resolution of student concerns. Share market intelligence, competitor insights, customer feedback, and emerging sales trends with leadership.
6. Culture, Accountability & Growth - Build a high-performance sales culture focused on ownership, urgency, collaboration, and ethical selling. Drive accountability at every level of the sales organisation. Motivate teams to consistently achieve and exceed revenue and enrollment targets. Lead by example through strong execution, data-driven decision-making, and effective people management. Contribute to business planning, hiring strategy, team expansion, and long-term sales growth.

Requirements

• 4+ years of overall sales experience, with at least 3 years in B2C EdTech sales.
• Proven experience managing large sales teams, preferably through Business Development Managers or Team Leaders.
• Demonstrated success in achieving and exceeding individual and team revenue targets.
• Mandatory experience selling career-oriented programs to college students, freshers, and graduates.
• Strong understanding of high-ticket consultative selling, lead conversion, and enrollment-driven sales models.
• Experience managing high-volume leads, large sales funnels, and performance dashboards.
• Excellent leadership, coaching, stakeholder management, and conflict-resolution skills.
• Strong analytical ability, forecasting skills, and commercial acumen.
• Ability to thrive in a fast-paced, high-growth startup environment.