Senior Manager Sales

Athena; Hyderabad; On-site; INR 1,800,000 - 2,400,000; Full time

Job summary

Tutoroot is seeking a results-driven Senior Manager – Sales to lead the sales function, build and guide high-performing teams, and accelerate revenue growth and student enrolments. The role requires strategic oversight of sales processes, target achievement, and customer conversion in the EdTech sector.

Responsibilities include setting sales strategy, coaching managers, monitoring pipelines, and collaborating with Marketing and Academic teams to optimize lead quality and conversion, ultimately

Qualifications

• 12–15 years of experience in Sales, Inside Sales, Business Development, or Sales Management
• Experience managing large sales teams, preferably through team leaders or sales managers
• Proven track record of achieving revenue targets, improving conversion rates, and driving growth
• Experience in EdTech, online education, K–12 education, or related service industries is highly preferred

Responsibilities

• Lead and manage the sales team to achieve revenue and enrolment targets.
• Develop and execute sales strategies to drive growth and improve conversion.
• Oversee lead lifecycle: allocation, counselling, follow-ups, negotiations, and enrolment.
• Monitor pipelines, conversion ratios, and forecasts; implement corrective actions.
• Recruit, train, mentor, and coach sales managers and executives.
• Establish sales processes, metrics, and accountability across the team.
• Handle high-value prospects and critical negotiations to improve closure.
• Collaborate with Marketing to optimize lead quality and campaign conversion.
• Work with Academic and Operations to ensure smooth enrolment and onboarding.
• Analyze sales data to identify opportunities and improve customer experience.
• Maintain CRM/ERP records and MIS reports on revenue, pipeline, and enrolments

Skills

Sales leadership

Team management

Revenue ownership

Sales strategy

Lead conversion

CRM/ERP

MIS reporting

Analytical thinking

Education

MBA

Tools

CRM/ERP tools

Job description

Tutoroot is looking for a results-driven Senior Manager – Sales to lead the sales function, manage and develop high-performing sales teams, and drive revenue growth and student enrolments. The ideal candidate should have strong experience in sales strategy, team leadership, target achievement, sales process optimization, and customer conversion, preferably in the EdTech or education industry.

Key Responsibilities

• Lead and manage the sales team to achieve monthly, quarterly, and annual revenue and enrolment targets.
• Develop and execute sales strategies to drive business growth, improve conversion rates, and maximize revenue.
• Oversee the complete lead lifecycle, including lead allocation, counselling, follow-ups, negotiations, conversion, and enrolment.
• Monitor team performance, sales pipelines, conversion ratios, and revenue forecasts; implement corrective actions to achieve targets.
• Recruit, train, mentor, and coach sales managers and executives to improve productivity and performance.
• Establish sales processes, performance metrics, review mechanisms, and accountability across the team.
• Handle high-value prospects, escalated customer concerns, and critical sales negotiations to improve closure rates.
• Collaborate with Marketing to optimize lead quality, lead generation, and campaign conversion.
• Work closely with Academic and Operations teams to ensure a seamless student enrolment and onboarding experience.
• Analyse sales data, identify business opportunities, and implement initiatives to improve sales efficiency and customer experience.
• Maintain accurate CRM/ERP records and prepare regular MIS reports covering revenue, pipeline, team performance, and enrolment trends.
• Ensure adherence to sales policies, customer communication standards, and service quality guidelines.

Required Skills

• Strong sales leadership, team management, and revenue ownership.
• Proven ability to develop sales strategies and consistently achieve business targets.
• Excellent communication, negotiation, counselling, and stakeholder management skills.
• Strong understanding of inside sales, lead conversion, pipeline management, and sales forecasting.
• Experience in team building, performance management, and sales productivity improvement.
• Proficiency in CRM/ERP tools, sales analytics, and MIS reporting.
• Strong analytical thinking, decision-making, and problem-solving abilities.
• Ability to work in a fast-paced, target-driven business environment.

Required Experience

• 12-15 years of experience in Sales, Inside Sales, Business Development, or Sales Management.
• Significant experience managing large sales teams, preferably through team leaders or sales managers.
• Proven track record of achieving revenue targets, improving conversion rates, and driving business growth.
• Experience in EdTech, online education, K–12 education, or related service industries is highly preferred.
• Bachelor's or Master's degree in Business Administration, Marketing, or a related discipline is preferred.

Key Performance Indicators (KPIs)

• Revenue growth and achievement of monthly, quarterly, and annual sales targets.
• Student enrolments and lead-to-enrolment conversion rates.
• Overall team productivity and sales target achievement.
• Lead response time, follow-up effectiveness, and pipeline conversion.
• Sales team retention, capability development, and performance improvement.
• Customer satisfaction and enrolment completion rates.