Senior Sales Executive- B2B

Lindström; Kolkata District; On-site; INR 800,000 - 1,200,000; Full time

Job summary

Lindström Services India Private Limited in Kolkata is seeking a Senior Sales Executive to drive new business acquisition and revenue growth in the region. The role focuses on direct B2B sales, customer engagement, and market development, with an emphasis on building long-term relationships.

You will own the end-to-end sales cycle, target strategic accounts, collaborate with plant managers and procurement heads, and travel as required to develop opportunities and close deals.

Qualifications

• Minimum 3 years of experience in B2B / corporate sales.
• Proven track record in lead generation, direct sales, and deal closure.
• Ability to engage, influence, and build credibility with senior decision-makers.
• Strong presentation, negotiation, and interpersonal skills.
• Working knowledge of CRM platforms, MS Office, and digital sales tools.
• Bachelor’s degree in Business, Engineering, or related field (MBA preferred).
• Willingness to travel extensively for business development.

Responsibilities

• Drive new business acquisition and revenue growth within the assigned territory.
• Manage end-to-end sales cycle including prospecting, client meetings, solution presentations, and deal closure.
• Build and maintain relationships with Plant Managers, Procurement Heads, and Business Owners.
• Identify opportunities for upselling and cross-selling across existing accounts.
• Stay informed on industry trends, customer expectations, and competitor activities.
• Maintain accurate records of sales activities, pipeline, and forecasts in CRM systems.

Skills

B2B sales

Lead generation

Deal closure

Stakeholder management

Communication

CRM

MS Office

Mobility

Education

Bachelor's degree in Business or Engineering

MBA preferred

Tools

CRM platforms

Job description

Title: Senior Sales Executive

Work Location: Kolkata

Lindstrom Services India Private Limited

Job Summary

The Senior Sales Executive is responsible for driving new business acquisition and revenue growth within the assigned territory. This role requires a strong focus on direct B2B sales, customer engagement, and market development, along with the ability to build long-term relationships and identify growth opportunities within existing accounts.

Key Responsibilities:

1. New Business Acquisition

• Identify and target potential B2B customers within the assigned geography
• Generate and qualify leads through market mapping, networking, and industry engagement
• Drive end-to-end sales cycle including prospecting, client meetings, solution presentations, and deal closure
• Consistently achieve and exceed defined sales targets

2. Customer Relationship Management

• Build and maintain strong relationships with key stakeholders such as Plant Managers, Procurement Heads, and Business Owners
• Ensure high levels of customer satisfaction through proactive engagement and issue resolution
• Strengthen client relationships to drive repeat business and long-term partnerships

3. Account Growth & Retention

• Identify opportunities for upselling and cross-selling across existing accounts
• Drive account expansion by understanding customer needs and aligning solutions accordingly
• Monitor customer health and take proactive actions to ensure retention

4. Market Intelligence & Business Insights

• Stay informed on industry trends, customer expectations, and competitor activities
• Gather and share market insights to support product, pricing, and service improvements
• Contribute to identifying new market opportunities and business segments

5. Sales Planning & Reporting

• Maintain accurate and up-to-date records of sales activities, pipeline, and forecasts in CRM systems
• Track performance against targets and provide regular updates to stakeholders
• Ensure discipline in sales processes and reporting standards

Key Requirements:

• Experience: Minimum 3 years of experience in B2B / corporate sales
• Sales Capability: Proven track record in lead generation, direct sales, and deal closure
• Stakeholder Management: Ability to engage, influence, and build credibility with senior decision-makers
• Communication Skills: Strong presentation, negotiation, and interpersonal skills
• Tools & Systems: Working knowledge of CRM platforms, MS Office, and digital sales tools
• Education: Bachelor’s degree in Business, Engineering, or related field (MBA preferred)
• Mobility: Willingness to travel extensively for business development

Key Competencies:

1. New Business Hunting Mindset

• Demonstrates a strong drive to identify and convert new business opportunities
• Proactively pursues leads and builds a healthy sales pipeline

2. Consultative Selling Ability

• Understands customer needs and translates them into relevant, value-driven solutions
• Moves beyond transactional selling to solution-based conversations

3. Stakeholder Influence & Relationship Building

• Builds credibility and trust with senior decision-makers (Plant Heads, Procurement, etc.)
• Navigates complex B2B buying environments effectively

4. Commercial Acumen

• Understands pricing, margins, and business impact
• Negotiates effectively while ensuring win-win outcomes

5. Execution Discipline

• Maintains strong control over sales pipeline, follow-ups, and closures
• Demonstrates consistency in achieving targets and meeting deadlines

6. Market Awareness & Adaptability

• Stays updated on industry trends, competition, and customer expectations
• Adapts sales approach based on market dynamics