Senior Sales Engineer

AYZO; Delhi; On-site; INR 900,000 - 1,500,000; Full time

Job summary

AYZO International is a Delhi NCR–based provider of security and life-safety solutions, specializing in fire detection, electronic security, and public address systems. The Senior Sales Engineer will drive field marketing, lead generation, and client engagement across government and private sector projects.

The role emphasizes strong connections with System Integrators, Contractors, and MEP Consultants, with a focus on meeting sales targets and delivering tailored solutions.

Qualifications

• Bachelor’s degree in Engineering or related field is required.
• 5+ years of field sales experience in ME P/Fire & Security.
• Experience with government projects and SI/MEP networks is preferred.
• Proven ability to generate leads and meet sales targets.
• Strong knowledge of tendering, BOQ preparation, and project coordination.

Responsibilities

• Field marketing to increase brand awareness, customer engagement and lead generation in the assigned area.
• Lead generation through networking, market research, cold calling, and other sales activities.
• Engage clients through meetings, presentations and product demonstrations.
• Convert leads into opportunities by understanding client requirements and explaining product benefits.
• Strong connections with System Integrators, Contractors and MEP/LV Consultants for project opportunities.
• Collect market feedback and competitor information to support sales strategy.
• Maintain records of sales activities and client interactions in the system.
• Achieve assigned sales targets and contribute to business growth.

Skills

Fire Alarm Systems

Fire Fighting

Fire Suppression

PAVA

Government projects

OEM products

System Integrators

Tendering

Education

B.E./B.Tech in Engineering

Diploma/Certification in Fire & Safety

Job description

Company Description

AYZO is a global provider of Security and Life Safety products, offering one of the most comprehensive ranges in the industry. The company is recognized for its Custom Build Service, leveraging deep manufacturing expertise to deliver high-quality, tailored solutions. With offices across 7 countries on 4 continents, AYZO has successfully supplied products to over 5,000 projects worldwide. AYZO specializes in the design and supply of fire detection, electronic security, public address and voice alarm systems, gas suppression, foam and water-based suppression, fire aspiration, and fire door solutions. Team members join a growing organization focused on safety, innovation, and reliable project delivery.

Position Overview

• Position: Senior Sales Engineer
• Location: Delhi NCR
• Industry: MEP / Fire & Security Products
• Experience: 5 plus years

Job Description

• Field Marketing: Handle on-ground marketing activities to increase brand awareness, customer engagement, and lead generation in the assigned area.
• Lead Generation: Find and approach potential clients through networking, market research, cold calling, and other sales activities.
• Client Engagement: Build and maintain good relationships with new and existing clients through meetings, presentations, and product demonstrations.
• Sales Conversion: Convert leads into business opportunities by understanding client requirements and explaining product benefits effectively.
• Government Projects Experience: Strong experience in Fire & Safety government projects with good connects among System Integrators and MEP Consultants.
• Market Insights: Collect market feedback, competitor information, and customer requirements to support better marketing and sales strategies.
• Sales Reporting: Maintain proper records of sales activities, client interactions, and work progress in the system.
• Target Achievement: Achieve assigned sales targets and contribute to overall business growth.

Preferred Qualifications

• Bachelor’s degree in Engineering, Marketing, Business Administration, or related field
• Diploma/Certification in Fire & Safety is an added advantage

Must have Skills

• Good knowledge of Fire Alarm System, Fire Fighting, Suppressions and PAVA
• Understanding of government and private sector projects
• Experience in handling OEM products and solution selling
• Strong connects with System Integrators, Contractors and MEP/LV Consultants
• Knowledge of tendering, BOQ preparing, and project coordination
• Understanding of industry standards and compliance requirements