Senior Relationship Executive - GL West

Bajaj Finserv Limited; Faridabad District; On-site; INR 800,000 - 1,200,000; Full time

Job summary

Bajaj Finance Limited is seeking a Branch Manager to lead a team focused on growing the consumer gold loan business. You will drive operations, sales, and customer engagement while ensuring strict adherence to policies and audits.

You will manage field marketing, nurture client relationships, and mentor staff to deliver strong branch performance and sustainable growth in a competitive market.

Qualifications

• 4-7 years of relevant experience in gold loan banking or related field.
• Bachelor's degree or higher preferred.
• Experience in management or client service is preferred.
• Strong written and verbal communication skills.

Responsibilities

• Oversee branch operations and profitability of the branch.
• Drive field-marketing activities to improve brand visibility and product uptake.
• Plan and monitor field-level marketing for healthy lead pipeline and growth.
• Engage with customers to acquire new accounts and retain existing ones.
• Perform accurate valuation of pledged gold ornaments per policy and audits.
• Act as joint custodian of the vault and safeguard pledged securities.
• Maintain NPAs through proactive follow-ups on interest collections.
• Hire, coach, mentor and train staff, providing timely feedback.
• Prepare reports and take actions to grow branch business.
• Grow gold loan business and related third-party products (NCDs, gold coins).
• Maintain 100% process compliance in valuation and branch operations.

Skills

Leadership

Customer service

Communication

Gold loan

Sales & marketing

Education

Bachelor's degree or higher

Job description

Job Purpose

This position is open with Bajaj Finance Limited. The branch manager is a managerial responsibility for providing full leadership and direction to the team of employees in growing business and client base of consumer gold loan. The overall objective of this role is to build customer loyalty and recommend the development of business strategies or initiatives and may include the management of activities by external organizations, and the direct management of individuals.

Duties and Responsibilities

• Responsible for overall branch operations and profitability of the branch.
• Drive participation in field-marketing activities of various financial products along with the team to improve brand visibility.
• Plan, conduct, monitor the branch field level marketing activities to ensure healthy pipeline of leads resulting in business conversion and branch growth.
• Focus on customer engagement for new customer acquisitions and retention of old customers.
• Conducting error-free valuation appraisal of gold ornaments pledged in branch with correct weight and purity assessment as per company policy and auditory compliance.
• Joint custodian of the Vault with responsibility for safekeeping of pledged securities as per company policies.
• Responsible for keeping NPAs in control through strong follow-ups from the customers for interest collections.
• Good planning abilities are required for smooth functioning of the branch and for developing cohesiveness within the company and co-workers.
• Hiring, coaching, mentoring and training employees and providing them with timely feedback on their performance.
• Maintaining quality performance of the business, preparing various reports of the same and taking necessary actions for growth of business in branch.
• Increase Gold Loan business, plus various other third-party products i.e., NCDs, Gold Coins sale etc.
• Responsible for correct valuation maintenance of 100% process compliance at branch.

Required Qualifications and Experience

• 4-7 years of relevant experience required.
• Bachelor's Degree/Post-graduation Degree preferred.
• Previous experience in gold loan banking, gold loan products, management or client service preferred.
• Consistently demonstrates clear and concise written and verbal communication skills.