Senior Media Optimization Manager / Talent Pool

AI Digital; Madhya Pradesh; On-site; INR 1,200,000 - 2,400,000; Full time

Job summary

AI Digital is seeking a programmatic advertising expert to lead campaigns across multiple platforms for diverse clients. You will optimize based on data-driven insights and troubleshoot issues to keep campaigns on track.

You will also prepare KPI reports, communicate clearly with clients, and mentor teammates to elevate programmatic capabilities within a fast-paced agency environment.

Qualifications

• 3–4 years in a digital marketing agency in a fast-paced environment.
• Proficient in programmatic advertising across multiple platforms.
• Proficient with DV360, The Trade Desk and Amazon DSP.
• Strong data analysis and reporting capabilities.
• Mentorship and guidance to team members.

Responsibilities

• Lead in executing complex programmatic campaigns across platforms for diverse industries.
• Monitor campaign performance using data-driven insights to optimize impact.
• Troubleshoot ad serving or performance issues to keep campaigns on track.
• Prepare detailed reports with KPIs and actionable recommendations.
• Collaborate with the team to streamline workflows and hit goals.
• Mentor and train team members to strengthen programmatic expertise.

Skills

Programmatic ads

Data analytics

Mentorship

Strong communicator

Analytical thinking

Client storytelling

Campaign optimization

Tools

DV360

The Trade Desk

Amazon DSP

Job description

Ready to architect high-impact campaigns across a portfolio of global brands? We're looking for a programmatic advertising expert who thrives on data, solves problems on the fly, and loves mentoring others to do the same.

Be the Architect of Campaigns

Take the lead in executing complex advertising campaigns across multiple programmatic platforms for clients from a wide range of industries, including FMCG, retail, pharmaceuticals, agriculture, education, and others.

Optimize Through Data

Monitor campaign performance employing advanced analytics tools and data-driven insights to optimize strategies and maximize impact.

Problem Solver Extraordinaire

Troubleshoot and resolve any ad serving or performance issues, keeping campaigns on track and clients happy.

Insights That Matter

Prepare detailed reports encompassing campaign metrics, analyzing key performance indicators (KPIs), and delivering actionable recommendations for ongoing enhancements.

Empower Collaboration

Partner with the team to streamline workflows and hit campaign goals.

Grow Future Talent

Provide guidance, support, and training to team members to strengthen their programmatic expertise and confidence.

Digital Marketing Expertise

At least 3-4 years in a digital marketing agency, where you've honed your skills in a fast-paced environment.

Platform Expertise

Proficiency in DV360, The Trade Desk, Amazon DSP e.t.c.

Mentorship Mindset

You enjoy sharing knowledge, guiding teammates, and helping others grow their skills to deliver stronger campaign results.

Strong Communicator

You can translate data and insights into clear, actionable ideas that resonate with both clients and colleagues.

Analytical Problem-Solver

You love digging into numbers, finding patterns, and turning challenges into smart, data-backed solutions.

Language Proficiency

Fluent English (B2+ minimum, C1 preferred).