Performance Marketing Manager

Hey Recruiting; India; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

A dynamic recruiting firm is seeking a skilled Digital Media Buyer to execute and optimize campaigns across platforms like Amazon, Google, and social media. The ideal candidate has over 5 years of experience in digital media buying and excellent communication abilities. This is a full-time position requiring the ability to manage multiple campaigns and deliver measurable results.

Qualifications

• 5+ years of experience in digital media buying, campaign management, and optimization.
• Proven track record of delivering campaigns that meet or exceed performance goals.
• Excellent communication skills, with the ability to respond quickly and provide clear updates.

Responsibilities

• Set up and launch campaigns across various platforms.
• Manage trafficking and QA of creative assets.
• Track pacing and performance metrics regularly.
• Present campaign results and strategies clearly.

Skills

Digital media buying

Campaign management

Optimization

Excel

Google Analytics

Google Tag Manager

Programmatic advertising

Paid Search

Paid Social

Amazon Ads

Tools

The Trade Desk

DV360

SA360

Amazon DSP/Ads

Meta

LinkedIn Ads

Job description

Overview

We are looking for a Digital Media Buyer with strong hands-on experience in executing and optimizing campaigns across Search, Social, Amazon, and Programmatic platforms. This role requires someone who can take full ownership of campaign execution, ensure best practices in setup and optimization, and deliver measurable results tied to client KPIs.

What You’ll Do

• Set up and launch campaigns across platforms like The Trade Desk, DV360, SA360, Amazon DSP/Ads, Meta, and LinkedIn Ads
• Manage trafficking and QA of creative assets within buying platforms
• Oversee tag management, including creating and implementing tags in Google Tag Manager
• Track pacing and performance multiple times per week, documenting insights, hypotheses, and recommendations
• Present campaign results and optimization strategies clearly in both written and verbal formats
• Suggest new approaches to campaign setup to better achieve client outcomes
• Monitor brand safety settings and ensure compliance across all campaigns

What We’re Looking For

• 5+ years of experience in digital media buying, campaign management, and optimization
• Proven track record of delivering campaigns that meet or exceed performance goals
• Strong knowledge of Programmatic, Paid Search, Paid Social, and Amazon Ads
• Advanced proficiency in Excel, Google Analytics, and Google Tag Manager
• Excellent communication skills, with the ability to respond quickly and provide clear updates
• Confident presenting campaign performance and answering client questions on the spot
• Ability to work EST business hours

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing and Sales

Industries

• Staffing and Recruiting