Senior Manager - Partnership and Alliances

Akasa Air; Mumbai; On-site; INR 4,500,000 - 7,000,000; Full time

Job summary

Akasa Air is seeking a high-impact, strategic leader to drive growth of our Loyalty & Partnerships ecosystem through powerful alliances across banking, retail, travel and lifestyle. The role focuses on building a differentiated partner network and launching co-brand card programs from concept to revenue-generating businesses.

You will shape the partnership strategy and commercial models, onboard top-tier partners, and own business cases, performance, and customer engagement initiatives.

Qualifications

• 8–10 years of experience in partnerships or loyalty marketing, preferably in consumer-facing industries.
• Hands-on experience developing, launching or managing credit card programs, payment partnerships & offers.
• Experience leading complex commercial negotiations, product development and cross-functional execution.

Responsibilities

• Proposition Design & Program Build (0→1 Ownership): Lead end-to-end development of partnership propositions, especially co-brand card programs, defining value propositions, customer benefits, and commercial models, and driving market launch and scale-up.
• Ecosystem Strategy & Partner Acquisition: Identify and onboard high-potential partners that strengthen the loyalty value proposition and expand the customer ecosystem.
• Commercial Structuring: Design, negotiate & execute commercially compelling, win-win partnership models that unlock incremental revenue and long-term strategic value.
• Business Performance & Revenue ownership: Own the partnership business cases and performance including revenue, profitability, customer acquisition, engagement and retention targets.
• Campaign Strategy & Execution: Conceptualize and execute partner-led campaigns and propositions to drive member acquisition, engagement, frequency, and retention.
• Customer-Centric Integration: Collaborate cross-functionally to embed partner offerings seamlessly into customer journeys and digital experiences.
• Partner Relationship Management: Build and nurture senior stakeholder relationships to drive strategic alignment, sustained engagement and long-term value creation.

Skills

Financial modelling

Partnership development

Negotiation

Cross-functional collaboration

Customer insights / value proposition

Strategic thinking

Education

Bachelor’s or Master’s degree in Business or related field

Job description

We are looking for a high-impact, strategic leader to drive the growth of our Loyalty & Partnerships ecosystem through powerful alliances and innovative partner-led initiatives. This role will be instrumental in building and owning a differentiated partner ecosystem across banking, retail, travel, and lifestyle, with a strong focus on creating measurable customer and business value. A key mandate of this role will be defining, launching and scaling compelling partnership propositions, particularly co-brand card programs, from concept to sustainable, revenue-generating businesses.

You will play a pivotal role in shaping the partnership strategy and commercial models while building long-term strategic partnerships that strengthen customer engagement.

Key Responsibilities :

The role will include, but is not limited to, the following:

• Proposition Design & Program Build (0→1 Ownership) Lead the end-to-end development of partnership propositions, especially co brand card programs- defining value propositions, customer benefits, and commercial models, and driving successful market launch and scale-up.
• Ecosystem Strategy & Partner Acquisition Identify and onboard high-potential partners that strengthen the loyalty value proposition and expand the customer ecosystem.
• Commercial Structuring Design, negotiate & execute commercially compelling, win-win partnership models that unlock incremental revenue and long-term strategic value.
• Business Performance & Revenue ownership Own the partnership business cases and performance including revenue, profitability, customer acquisition, engagement and retention targets.
• Campaign Strategy & Execution Conceptualize and execute partner-led campaigns and propositions to drive member acquisition, engagement, frequency, and retention.
• Customer-Centric Integration Collaborate cross-functionally (Marketing, Product, Analytics, Operations) to embed partner offerings seamlessly into customer journeys and digital experiences.
• Partner Relationship Management Build and nurture senior stakeholder relationships to drive strategic alignment, sustained engagement and long-term value creation.

Preferred Qualification & Experience :

• Bachelor’s or Master’s degree in Business or a related field
• Overall, 8–10 years of experience in partnerships or loyalty marketing, preferably in consumer-facing industries
• Hand-on experience developing, launching or managing credit card programs, payment partnerships & offers
• Experience leading complex commercial negotiations, product development and cross-functional execution

Skills & Knowledge:

• Strong financial acumen with the ability to build business case and evaluate partnership economics.
• Proven ability to design and scale high-impact propositions.
• Strong commercial and negotiation skills, with experience in structuring complex deals.
• Ability to translate customer insights into compelling value propositions.
• Creative thinking and problem-solving abilities to unlock value through partnerships. - Experience influencing senior stakeholders internally and externally