Senior Manager, Individual Giving

ChildFund India; Bengaluru; Hybride; INR 1 500 000 - 2 300 000; Plein temps

Résumé du poste

ChildFund India seeks a Strategic Lead for IFR fundraising to drive donor acquisition, retention and lifetime value across F2F, Telemarketing, Digital, and HNI channels. The role targets income delivery with ROI focus and strategic alignment with country plans.

You will build in-house F2F fundraising, monitor KPIs, and mentor teams for delivery, training, and compliant operations across channels.

Qualifications

• Strategic leadership and fundraising experience highly preferred.
• Experience across donor acquisition, retention and donor lifecycle.
• Ability to manage multiple IFR channels with data-driven decision making.

Responsabilités

• Lead in drafting and executing strategies for quality acquisition, donor retention, and increasing lifetime value of individual donors across F2F, Telemarketing, Digital, and HNI channels.
• Deliver income targets for IFR ensuring efficiency and ROI.
• Develop a business case for in-house F2F fundraising.
• Track progress against KPIs and alignment with the organisational strategy.
• Conceptualize innovative ideas for raising awareness and garnering support from the public.
• Ensure compliance with organizational policies in selection of agencies and supporters for fundraising initiatives.
• Oversee Digital Fundraising, HNI Fundraising, F2F operations, and Telemarketing campaigns.

Description du poste

DUTIES/RESPONSIBILITIES

Strategic leadership and fundraising initiatives

• Lead in drafting and executing strategies for quality acquisition, donor retention, and increasing lifetime value of individual donors across F2F, Telemarketing, Digital, and HNI channels.
• Deliver income targets for IFR ensuring efficiency and ROI.
• Develop a business case for in-house F2F fundraising.
• Track progress against KPIs, income targets, and alignment with the organisational strategy.
• Conceptualize innovative ideas for raising awareness for garnering support and resources from public at large.
• Ensure alignment of fundraising opportunities with the Country Strategic Plan and other relevant norms of ChildFund India.
• Ensure compliance with organizational policies and processes in selection of relevant agencies and supporters for various fundraising initiative.

Fundraising Channels

• Digital Fundraising: Drive online campaigns, and social media-led donor acquisition, leverage analytics dashboards for optimisation.
• High Net-Worth Individual (HNI) Fundraising: Build tailored donor journeys, personalised stewardship, and bespoke reporting for HNIs.
• Face-to-Face (F2F) Fundraising: Lead F2F operations, including recruitment, training, and monitoring; innovate engagement strategies to improve donor acquisition and retention.
• Telemarketing: Oversee telemarketing campaigns, donor conversion strategies, and integration with other IFR channels.

Donor servicing and reporting

• Support in designing and execution of relevant communication and branding strategies to support fund raising initiatives.
• Develop innovative strategies, plans and systems for improved donor experience and donor upgrade /recapture
• Responsible for high quality donor servicing and regular communications, such as mailers and newsletter, with individual supporters, corporates and institutions.
• Ensure timely completion and delivery of internal and external reporting requirements.

Skills Building & Capacity Development

• Update and deliver training plans for partner agency and internal staff to strengthen fundraising skills in F2F, HNI, and Digital.
• Build team capacity to handle donor queries and potential issues effectively.
• Ensure proper use of collaterals (pitch cards, welcome Kits, digital donation sites) to aid donor communication.

Monitoring & Problem Solving

• Set up systems to monitor KPIs such as:
• Weekly acquisition
• Attrition and retention
• Lead acquisition and management
• Digital conversion
• Cost-benefit analysis per channel
• Provide inputs to improve efficiency of donor acquisition through evidence-based approaches.
• Lead in resolving issues and addressing challenges across IFR channels.

Team Management

• Manage IFR team
• Orient/train and mentor teams for effective delivery of fundraising plan and targets.
• Responsible for periodic performance review of teams and recognize best performances.
• As a member of the CLT, participate and represent organisataion in various internal and external forums.
• Any other tasks that may be assigned by the Line Manager from time to time.