Senior Associate - Ad Operations (SSP & Yield Monetization)

Z1 Tech; Gurugram District; On-site; INR 900,000 - 1,300,000; Full time

Job summary

VDO.AI is a global advertising technology innovator delivering high-impact video solutions that convert brand awareness into measurable response. The Senior Associate - Ad Operations will manage revenue for publisher accounts, analyze performance, and implement monetization strategies to drive growth.

Role requires GAM proficiency, strong client management, and a data-driven approach to optimize yield across partners and campaigns.

Qualifications

• 2+ years of hands-on GAM experience including setup, delivery monitoring and reporting.
• Strong knowledge of Pricing Rules, Ad Units, Line Items, and Key-Value targeting.
• Familiarity with Google AdTech policies including ad quality and invalid traffic.
• Proficiency in MS Excel for data analysis, reporting and revenue modeling.
• Excellent communication and client management skills.
• Analytical mindset with a focus on yield metrics and optimization strategies.

Responsibilities

• Own and drive revenue optimization strategies for assigned publisher accounts.
• Manage revenue KPIs and performance benchmarks across all monetization partners.
• Develop and maintain revenue projection plans for each account and track progress against targets.
• Conduct regular weekly/monthly sync calls with clients to discuss performance and growth plans.
• Perform basic ad serving troubleshooting to ensure optimal delivery and revenue realization.
• Collaborate with Account Managers to address account-specific challenges and opportunities.
• Work with Tech and Product teams to troubleshoot ad serving issues and policy violations.

Skills

Google Ad Manager

Pricing Rules

Ad Units

Line Items

Key-Value targeting

Communication skills

Analytical mindset

Tools

MS Excel

Job description

VDO.AI is a global advertising technology innovator, providing brands with intelligent high impact solutions that win the war for consumer attention. Our solutions drive the right outcomes for brands by combining creativity, reach, and targeting across devices, enabling the upper‑and mid‑funnel brand objectives that all brands and agencies require, turning awareness into performance. We develop impactful connections by curating customized video‑driven experiences that convert brand awareness into measurable response.

Role Overview

The Senior Associate - Ad Operations will manage and optimize revenue for our publisher accounts. The ideal candidate will be responsible for analyzing performance, implementing monetization strategies, and maintaining strong client relationships to achieve revenue growth targets.

Key Responsibilities

• Own and drive revenue optimization strategies for assigned publisher accounts
• Manage revenue KPIs and performance benchmarks across all monetization partners
• Develop and maintain revenue projection plans for each account and track progress against targets
• Conduct regular weekly/monthly sync calls with clients to discuss performance, growth plans, and resolve issues
• Perform basic ad serving troubleshooting to ensure optimal delivery and revenue realization
• Work closely with Account Managers to address account‑specific challenges, growth opportunities, and escalations
• Collaborate with Tech and Product teams to troubleshoot and resolve ad serving issues, policy violations, or product bugs.

Requirements

• Minimum 2 years of hands‑on experience with Google Ad Manager (GAM), including setup, delivery monitoring, and reporting
• Strong working knowledge of Pricing Rules, Ad Units, Line Items, and Key‑Value targeting in GAM.
• Familiarity with Google and AdTech policies including ad quality, invalid traffic, and content compliance
• Proficiency in MS Excel for data analysis, reporting, and revenue modeling
• Excellent communication and client management skills
• Analytical mindset with a focus on yield metrics and optimization strategies