Salesforce Consultant

ClanX; India; Remote; INR 4,000,000 - 7,000,000; Full time

Job summary

ClanX is seeking a senior Salesforce Architect/CRM lead to own the enterprise CRM across Marketing, Sales, Service, and Analytics. You will define the CRM strategy, architecture, and backlog priorities while providing technical leadership on integrations, security, and deployment.

You will guide developers and analysts, manage data governance and quality, and scale AI-enabled CRM capabilities to deliver personalized customer experiences. Remote-enabled with India/USA shift alignment.

Qualifications

• 8+ years of hands-on Salesforce experience required.
• Salesforce Platform Developer I certification required.
• Expertise across Sales Cloud and Service Cloud; Marketing Cloud a plus.
• Proficient in Apex, LWC, triggers, asynchronous processing, SOQL/SOSL, APIs.
• Own Salesforce architecture, design, security, performance, deployment, and production support.
• Experience implementing AI or advanced analytics in CRMs.
• Strong CRM data architecture, governance, data quality, APIs, middleware, and data sync.
• Experience leading/mentoring Salesforce teams.
• Support Marketing, Sales, Customer Service, Analytics functions.
• Strong stakeholder management across technical and non-technical teams.
• Bachelor's degree in related field; equivalent experience acceptable.
• Advanced Salesforce/Marketing Cloud/AI certifications preferred.
• Experience in B2B, distribution, manufacturing, or multi-ERP environments a plus.

Responsibilities

• Own Salesforce as the enterprise CRM across Marketing, Sales, Customer Service, Analytics, and Technology.
• Define CRM strategy, roadmap, architecture, and backlog priorities.
• Provide technical leadership across Salesforce development, architecture, integrations, security, performance, and deployment.
• Review solution designs and oversee code quality, testing, maintainability, and Salesforce best practices.
• Guide developers and technical teams through complex Salesforce, integration, performance, and governor-limit challenges.
• Identify and manage Salesforce technical debt, legacy integrations, inefficient automation, and platform risks.
• Lead CRM data governance, validation, profiling, cleansing, UAT, and quality assurance.
• Design and optimize Salesforce workflows, automation, and business processes.
• Support integrations with ERP, PIM, SIM, eCommerce, data platforms, and AI tools.
• Evaluate and scale AI-enabled CRM capabilities including predictive insights, recommendations, and automation.
• Enable CRM data for personalization, forecasting, and intelligent customer interactions.
• Own Salesforce dashboards, reporting, analytics, and data readiness.
• Hire, coach, mentor, and develop CRM team members.
• Drive user adoption through training, documentation, enablement, and change management.
• Manage Salesforce releases, enhancements, platform health, and production issues.
• Partner with vendors, developers, architects, administrators, Data, Analytics, and Technology teams.

Skills

Salesforce

Apex

LWC

SOQL/SOSL

APIs

Architecture

Data governance

Team mentoring

AI in CRM

Security & deployment

Education

Bachelor's degree in IT/CS/Business

Advanced Salesforce certs

Tools

Marketing Cloud

Job description

• 8+ years of hands-on Salesforce experience in CRM Manager, Product Owner, or Senior Administrator roles.
• Salesforce Certified Platform Developer I certification.
• Strong expertise in Salesforce configuration across Sales Cloud and Service Cloud; Marketing Cloud is a plus.
• Hands-on experience with Apex, Lightning Web Components (LWC), triggers, asynchronous processing, SOQL/SOSL, custom metadata, and APIs.
• Experience owning Salesforce architecture, technical design, security, performance, deployment, code quality, and production support.
• Experience implementing AI or advanced analytics capabilities within CRM platforms.
• Strong understanding of CRM data architecture, governance, data quality, APIs, middleware, and data synchronization.
• Experience leading or mentoring Salesforce developers, administrators, analysts, or platform support teams.
• Experience supporting Marketing, Sales, Customer Service, and Analytics functions.
• Strong stakeholder management and communication across technical and non-technical teams.
• Bachelor's degree in Business, Information Systems, Data Science, Computer Science, or a related discipline; equivalent experience considered.
• Advanced Salesforce, architecture, Marketing Cloud, or AI-related certifications are preferred.
• Experience in B2B, distribution, manufacturing, or multi-ERP environments is a plus.

Responsibilities

• Own Salesforce as the enterprise CRM platform across Marketing, Sales, Customer Service, Analytics, and Technology.
• Define CRM strategy, roadmap, architecture, and backlog priorities.
• Provide technical leadership across Salesforce development, architecture, integrations, security, performance, and deployment.
• Review solution designs and oversee code quality, testing, maintainability, and Salesforce best practices.
• Guide developers and technical teams through complex Salesforce, integration, performance, and governor-limit challenges.
• Identify and manage Salesforce technical debt, legacy integrations, inefficient automation, and platform risks.
• Lead CRM data governance, validation, profiling, cleansing, UAT, and quality assurance.
• Design and optimize Salesforce workflows, automation, and business processes.
• Support integrations with ERP, PIM, SIM, eCommerce, data platforms, and AI tools.
• Evaluate and scale AI-enabled CRM capabilities including predictive insights, recommendations, and automation.
• Enable CRM data for personalization, forecasting, and intelligent customer interactions.
• Own Salesforce dashboards, reporting, analytics, and data readiness.
• Hire, coach, mentor, and develop CRM team members.
• Drive user adoption through training, documentation, enablement, and change management.
• Manage Salesforce releases, enhancements, platform health, and production issues.
• Partner with vendors, developers, architects, administrators, Data, Analytics, and Technology teams.

Remote - India | USA Shift: 6:00 PM to 3:30 AM IST