Sales Specialist

Startup Khata; Dwarka; On-site; INR 450,000 - 650,000; Full time

Job summary

Startup Khata is hiring a Sales Specialist to drive on-site client engagements in Dwarka, Delhi. You will identify and qualify leads, conduct product demonstrations, and tailor solutions for founders and MSME owners, managing the full sales cycle from outreach to onboarding.

The role requires strong communication, SaaS sales experience, and the ability to collaborate with success and product teams to improve the buyer journey.

Qualifications

• Strong Communication skills, including clear verbal and written interactions with diverse stakeholders.
• Customer Service abilities to handle queries, resolve concerns, and support a high-quality user experience.
• Sales expertise in lead generation, consultative selling, and closing deals in a B2B or SaaS environment.
• Training and Sales Management capabilities to guide prospective customers, support onboarding, and help refine sales playbooks.
• Comfort with technology platforms, especially WhatsApp-based tools and CRM systems.
• Proven ability to work on-site in a fast-paced startup environment, prioritizing tasks and meeting targets.
• Prior experience in fintech, SaaS, or solutions for MSMEs and startups is an advantage.

Responsibilities

• Identify and qualify leads in the target market and initiate outreach.
• Conduct product demonstrations and present tailored SaaS solutions.
• Manage end-to-end sales cycle from outreach to closing deals.
• Collaborate with customer success and product teams to improve buyer experience.
• Track sales performance and contribute to training materials and repeatable sales processes.

Skills

Strong Communication

Customer Service

Sales expertise (B2B/SaaS)

Training & Sales Management

WhatsApp-based tools & CRM

On-site startup mindset

Fintech/SaaS MSME experience

Education

Bachelor’s degree in Business/Marketing or related field

Tools

WhatsApp-based tools

CRM systems

Job description

Company Description

Startup Khata is India’s first AI-powered accounting and compliance platform designed specifically for startups and MSMEs. The platform simplifies finance through automated bookkeeping, one-click reconciliation, intelligent GST filing, and WhatsApp-based workflows, helping businesses manage invoicing and tax compliance without a dedicated accountant. With AI-driven validations, smart suggestions, and real-time alerts, Startup Khata enables small businesses to save time, cut costs, and stay fully compliant. Trusted by 1,500+ active users and offering plans starting at ₹3,000 per year, it serves as an affordable, accessible virtual finance assistant built for India. Startup Khata is incubated at the Atal Incubation Centre - GGSIPU in Dwarka.

Role Description

The Sales Specialist role is a full-time, on-site position based in Dwarka. The Sales Specialist will identify and qualify leads, conduct product demonstrations, and present tailored solutions to founders and MSME owners. This role includes managing the end-to-end sales cycle, from initial outreach and needs assessment to closing deals and supporting onboarding. The Sales Specialist will maintain strong customer relationships, respond to inquiries, and collaborate with customer success and product teams to improve the buyer experience. The role also involves tracking sales performance, providing feedback from the field, and contributing to training materials and repeatable sales processes.

Qualifications

• Strong Communication skills, including clear verbal and written interactions with diverse stakeholders.


• Customer Service abilities to handle queries, resolve concerns, and support a high-quality user experience.


• Sales expertise in lead generation, consultative selling, and closing deals in a B2B or SaaS environment.


• Training and Sales Management capabilities to guide prospective customers, support onboarding, and help refine sales playbooks.


• Comfort with technology platforms, especially WhatsApp-based tools and CRM systems.


• Proven ability to work on-site in a fast-paced startup environment, prioritizing tasks and meeting targets.


• Prior experience in fintech, SaaS, or solutions for MSMEs and startups is an advantage.


• Bachelor’s degree in Business, Marketing, or a related field, or equivalent practical experience.