Sales Officer - Bihar

Nestle; Kolkata District; On-site; INR 350,000 - 550,000; Full time

Job summary

Nestle is seeking a Sales Officer for the Bihar region. The role focuses on safeguarding Nestle business, ensuring product availability, and achieving monthly and annual targets through effective distributor and salesforce management.

You will coordinate cross-functionally to drive sales objectives, implement trade activations, and maintain strong trade relations in assigned channels. Prior field sales in FMCG is preferred, with a graduate qualification.

Qualifications

• 2–10 years of field sales experience in FMCG/channel sales.
• Graduate degree considered.
• Experience with distributors and trade channels is preferred.

Responsibilities

• Custodian of Nestle business in the assigned territory.
• Ensure product availability at all relevant channels.
• Plan and achieve monthly and yearly targets.
• Maintain and enhance trade relations with distributors and retailers.
• In charge of distribution setup and secondary sales force setup.
• Coordinate with other functions to achieve sales objectives.
• Implement activations and merchandising programs.
• Provide timely feedback and insights.

Skills

Communication Skills

Analytical Approach

Flexible and Resourceful

Innovativeness

Poise & Confidence

Education

Any Graduate

Job description

Designation: Sales Officer - Bihar

Function: Sales

Work Exp: 2-10 yrs experience in Field Sales – Channel sales within FMCG/FMCD/Telecom

Qualification: Any Graduate

Reports to: Area Sales Manager

Job Description:

• Custodian of Nestle business in the assigned territory
• Ensure product availability at all relevant channels
• Solely responsible for planning & achieving monthly/ yearly target
• Maintain and enhance trade relations
• In charge of distribution set up and secondary sales force set up
• Network with other functions for achieving overall sales objective and extends support through secondary sales set up for implementation of all activities.
• Implement all activations (Trade / Consumer) & merchandising (Visibility) programs.
• Facilitate timely and quality feedback for all activities as per guidelines
• Overall accountable for all operational programs in the assigned area.

Market Working

• Set monthly, quarterly and yearly target for each Distributor for your region
• Achievement & monitor progress of Redistribution value and volume targets
• Ensure product availability at all relevant channels through the distributor’s sales force per Company guideline
• Ensure continuous development of the assigned area and addition of new outlets.

Distributor Handling

• Ensure compliance of Distributors with their respective roles & responsibilities
• Manage and develop individual distributor in an active and profitable manner
• Ensure the proper and correct execution of sales, discount and trading terms determined by the company
• Monitor and minimize the level of Bad goods returns
• Ensure distributor’s efficient and effective support for the market coverage
• Monitor Distributor’s overhead expenses & profitability (ROI)
• Track on delivery from Distributor to consumers.
• Develop strong business relationship with distributors, trade and key account in their territories

Control, Training and Communication

• Conduct performance evaluation of Secondary Sales Force.
• Accurate and timely reports on Market intelligence: competitor’s activity, price changes and promotional support.
• Ensure Secondary Sales Force is properly trained.
• Coordinate correspondence and communication between the team and Distributor management.
• Comply with all company policy, instruction and directives.
• Optimize expenditure of secondary sales force.

Key Skills:

• Communication Skills
• Analytical Approach
• Flexible and Resourceful
• Innovativeness
• Poise & Confidence