Sales & Marketing Manager

FreshToHome; Chikkaballapura; On-site; INR 300,000 - 450,000; Full time

Job summary

FreshToHome in Karnataka, India seeks a Live Bird Sales Executive to plan and execute daily live bird sales across wholesalers, retailers, and institutions. You will coordinate with production, farm teams, and logistics to ensure timely availability and delivery while achieving targets.

Key duties include building strong customer relationships, monitoring market prices and trends, forecasting demand, preparing sales reports, and ensuring compliance with SOPs, biosecurity, and quality standards

Responsibilities

• Plan and execute daily live bird sales according to company production schedules
• Develop and maintain strong relationships with wholesalers, retailers, and institutional customers.
• Monitor daily market prices and recommend competitive pricing strategies.
• Coordinate with production and farm teams to ensure timely bird availability.
• Achieve monthly and annual sales volume and revenue targets.
• Ensure birds are marketed at the optimum body weight and age for maximum profitability.
• Coordinate transportation and logistics for timely delivery of live birds.
• Resolve customer complaints regarding bird quality, weight, or delivery.
• Monitor competitor activities, pricing, and market trends.
• Prepare daily, weekly, and monthly sales reports for management review.
• Ensure compliance with company SOPs, biosecurity protocols, and quality standards during marketing operations.
• Minimize mortality and weight loss during loading, transportation, and delivery.
• Coordinate with finance teams for customer payments, collections, and credit management.
• Identify new markets and expand the customer base in assigned territories.
• Forecast customer demand and communicate requirements to production planning teams.
• Conduct regular customer visits to strengthen business relationships and improve customer satisfaction.
• Support promotional campaigns and marketing initiatives to increase market share.
• Ensure accurate documentation of sales transactions, dispatch records, invoices, and customer data.
• Continuously improve sales performance through market analysis, operational efficiency, and adherence to integrated poultry management practices.Ensure payment collection within given timeline

Job description

This job is provided by apna.co Job Responsibilities:

• Plan and execute daily live bird sales according to company production schedules
• Develop and maintain strong relationships with wholesalers, retailers, and institutional customers.
• Monitor daily market prices and recommend competitive pricing strategies.
• Coordinate with production and farm teams to ensure timely bird availability.
• Achieve monthly and annual sales volume and revenue targets.
• Ensure birds are marketed at the optimum body weight and age for maximum profitability.
• Coordinate transportation and logistics for timely delivery of live birds.
• Resolve customer complaints regarding bird quality, weight, or delivery.
• Monitor competitor activities, pricing, and market trends.
• Prepare daily, weekly, and monthly sales reports for management review.
• Ensure compliance with company SOPs, biosecurity protocols, and quality standards during marketing operations.
• Minimize mortality and weight loss during loading, transportation, and delivery.
• Coordinate with finance teams for customer payments, collections, and credit management.
• Identify new markets and expand the customer base in assigned territories.
• Forecast customer demand and communicate requirements to production planning teams.
• Conduct regular customer visits to strengthen business relationships and improve customer satisfaction.
• Support promotional campaigns and marketing initiatives to increase market share.
• Ensure accurate documentation of sales transactions, dispatch records, invoices, and customer data.
• Continuously improve sales performance through market analysis, operational efficiency, and adherence to integrated poultry management practices.Ensure payment collection within given timeline