Sales Marketing Executive

Innovative Print Works; Bengaluru; Hybrid; INR 450,000 - 650,000; Full time

Job summary

Innovative Print Works in Bengaluru seeks a Sales Marketing Executive to drive client acquisition for print solutions. The role blends on-site client visits with remote work, and involves presenting offerings, managing the sales cycle, and executing marketing campaigns with production and design teams.

The successful candidate will design market campaigns, research customer segments, prepare proposals, and maintain strong client relationships while meeting sales targets in a hybrid work

Qualifications

• Experience designing and executing marketing campaigns for print products and services.
• Ability to analyze customer segments, monitor competitors, and identify opportunities.
• Proven sales skills to manage pipelines, negotiate pricing, and close deals with institutions and corporates.
• Excellent communication to present solutions clearly and maintain client relationships.
• Background in B2B sales or printing/packaging/advertising is beneficial.
• Ability to travel within Bengaluru and meet sales targets in a hybrid work setup.
• Proficiency with CRM or sales-tracking tools and MS Office/Google Workspace.

Responsibilities

• Identify and engage prospective clients for print solutions.
• Present print solutions and manage the full sales cycle from lead to order closure.
• Develop and execute marketing campaigns in coordination with production and design teams.
• Maintain strong client relationships through regular follow-ups and proposals.
• Conduct market research, prepare quotations, and track sales performance.
• Attend client meetings and industry events to enhance market reach.

Skills

Market Planning

Marketing Strategy

CRM Tools

Sales Pipeline

Negotiation

Client Relationship

Education

Marketing or Business degree

Tools

MS Office

Google Workspace

CRM Software

Job description

Company Description

Innovative Print Works is a Bangalore-based commercial printing company specializing in high-quality offset printing and book manufacturing for clients across India. The company delivers complete print solutions for educational institutions, publishers, hospitals, corporate organizations, and businesses, covering textbooks, notebooks, brochures, catalogues, magazines, stationery, and customized products. Its services include a wide range of binding options, promotional materials, and specialty items such as paper bags and branded print collateral. With modern printing technology, strict quality control, competitive pricing, and reliable timelines, Innovative Print Works focuses on helping organizations turn their ideas into impactful printed communication.

Role Description

The Sales Marketing Executive role is a full-time position based in Bengaluru with a hybrid work model, allowing a mix of on-site client visits and some work from home. This role involves identifying and engaging prospective clients, presenting print solutions, and managing the sales cycle from lead generation to closing orders. The Sales Marketing Executive develops and executes marketing campaigns, coordinates with the production and design teams to ensure accurate job execution, and maintains strong relationships with existing clients through regular follow-ups. Daily responsibilities include conducting market research, preparing proposals and quotations, tracking sales performance, attending client meetings, and representing the company at industry events or networking opportunities. The role requires consistent reporting on sales and marketing activities and contributing ideas to improve market reach and customer experience.

Qualifications

• Candidates should possess strong Market Planning and Marketing skills to design and implement effective campaigns for print products and services.
• Candidates should possess solid Market Research skills to analyze customer segments, monitor competitors, and identify new business opportunities.
• Candidates should possess proven Sales skills to manage pipelines, negotiate pricing, and close deals with institutional and corporate clients.
• Candidates should possess excellent Communication skills to present solutions clearly, collaborate with internal teams, and maintain professional client relationships.
• Relevant experience in B2B sales or printing/packaging/advertising industries is beneficial.
• Ability to work independently, manage travel within Bengaluru, and meet sales targets in a hybrid work environment.
• Strong organizational skills, proficiency with CRM or sales tracking tools, and basic knowledge of MS Office or Google Workspace.
• Diploma or bachelor’s degree in Marketing, Business, or a related field preferred; equivalent practical experience is also considered.