Sales Manager - Trade (Consumer Lighting)

Bajaj Electricals; Khordha, Durg, Dhanbad; On-site; INR 600,000 - 900,000; Full time

Job summary

Bajaj Electricals in Odisha seeks a Sales Manager - Trade to drive sales and collections within the Consumer Lighting segment and to appoint channel partners while monitoring distributor performance and sustainability.

The role emphasizes sales planning, network expansion, and growth of secondary sales, with a focus on timely product placements and nurturing stakeholder relationships for long-term success.

Qualifications

• Graduation (any) or MBA/PGDM (any) required.
• 4-7 years of experience in B2C sales, preferably from lighting & electrical industries.
• Geographical exposure of the region.

Responsibilities

• Sales planning & execution of sales strategies for the assigned geography.
• Contribute to network expansion by recommending new distributors, dealers & retail trade partners and driving market share in the assigned geography.
• Focus on secondary sales growth by implementing business goals namely, achievement of distributor-wise secondary targets.
• Ensuring placement of new products as per commercialization strategy. Sustain growth through new store growth.
• Monitoring of sales, collection & stocks on regular basis as budgeted.
• Ensure after-sales service is provided by the customer care team to all the retailers thereby reducing product returns.
• Ensuring timely liquidation of defective / slow moving / discontinued products as per organizational norms in collaboration with relevant departments.
• Maintain and nurture healthy business relations with all internal & external stakeholders and ensure long-term business objectives are achieved.

Education

Graduation or MBA

Job description

Role & responsibilities

JOB ROLE

Sales Manager - Trade

REPORTING TO

Area Sales Manager- Trade

TYPE OF ROLE

Individual Contributor Role

BU / DIVISION

Consumer Lighting

JOB PURPOSE

Responsible for implementing sales & collection strategies by driving the business in the assigned geographical area, appointment of channel partners & monitor distributor performance & sustainability.

KEY RESPONSIBILITIES

• Sales planning & execution of sales strategies for the assigned geography.
• Contribute to network expansion by recommending new distributors, dealers & retail trade partners and driving market share in the assigned geography.
• Focus on secondary sales growth by implementing business goals namely, achievement of distributor-wise secondary targets.
• Ensuring placement of new products as per commercialization strategy. Sustain growth through new store growth.
• Monitoring of sales, collection & stocks on regular basis as budgeted.
• Ensure after-sales service is provided by the customer care team to all the retailers thereby reducing product returns.
• Ensuring timely liquidation of defective / slow moving / discontinued products as per organizational norms in collaboration with relevant departments.
• Maintain and nurture healthy business relations with all internal & external stakeholders and ensure long-term business objectives are achieved.

EDUCATIONAL QUALIFICATIONS

Graduation (any) or MBA/ PGDM (any)

WORK EXPERIENCE

• 4-7 years of experience
• Experience in B2C sales - preferably from lighting & electrical industry and geographical exposure of the region.