JOB DESCRIPTION SALES & BUSINESS DEVELOPMENT EXECUTIVE RGB Business Growth Consulting .
ROLE SNAPSHOT
Role title: Sales & Business Development Executive Department / function: Sales & Marketing Reports to: Founder Direct reports: None Location / type: Surat, Full-time Date / version: August 2026 V1.0 B.
B. ROLE PURPOSE
Ensures RGB has visibility at the right forums and a full pipeline of qualified opportunities and converts that pipeline into signed, high-ticket consulting engagements — so revenue growth doesn't depend on chance.
KEY RESPONSIBILITIES
- 1. Speaking & Sponsorship Pipeline - Research and shortlist relevant forums, industry bodies, and events for speaking or sponsorship - Evaluate each opportunity against audience fit, visibility, and cost before pursuing - Pursue and secure speaking slots or sponsorship placements ahead of competitors - Maintain a running calendar of confirmed and prospective events
- 2. Event Lead Capture - Capture every lead at a sponsored or speaking event with structured context — who they are, what they need, urgency - Use a consistent capture method/tool so no lead is lost to a business card or a memory - Tag and prioritize leads by fit and urgency immediately after each event
- 3. Lead Follow-up & Handover - Follow up with every captured lead within the agreed window - Qualify interest and next steps before handover - Hand over to the sales process with full context — no lead goes cold from delay or a messy handover
- 4. Qualified Opportunity Pipeline - Build and maintain a pipeline of qualified prospects for high-ticket consulting engagements - Prospect proactively beyond event-sourced leads (referrals, outbound, network) - Keep pipeline volume and quality sufficient to hit revenue targets
- 5. Deal Closing - Run the sales conversation from qualified opportunity through to signed engagement - Tailor the pitch and proposal to the client's specific situation - Own the close rate and revenue number for assigned opportunities
- 6. Sales Reporting & Forecasting - Maintain an accurate, current pipeline in the sales tracker - Provide a rolling revenue forecast leadership can plan around - Deliver pipeline and forecast updates proactively, without being asked D.
KEY RESULTS (KPIs) — Targets to be mutually discussed
- 1. Confirmed speaking/sponsorship slots secured
- 2. Lead follow-up time (capture to first contact)
- 3. Qualified pipeline value maintained
- 4. Deals closed / revenue booked
- 5. Forecast accuracy / reporting cadence
E. DECISION AUTHORITY
- GREEN — Decide alone (routine calls within limits): Which events/forums to research and shortlist; day-to-day lead follow-up cadence and outreach
- AMBER — Decide, then inform (owns the call, keeps the founder posted): Committing to a speaking/sponsorship opportunity within budget; proposal terms within standard pricing
- RED — Escalate first (strategy, big spend, key people): Sponsorship spend above budget; non-standard pricing, discounts, or contract terms; new event categories or partnerships
F. REPORTING & RHYTHM
Reports to: Founder Direct reports: None Meetings attended: Weekly pipeline and activity review; monthly performance review
G. SUCCESS IN THE FIRST 90 DAYS
- By Day 30: Has mapped the target event/forum landscape, set up lead capture and tracking, and shadowed the founder or senior consultant on 2–3 sales conversations
- By Day 60: Has secured or confirmed at least one speaking/sponsorship opportunity and is independently following up on event leads
- By Day 90: Owns a live qualified pipeline, has run sales conversations independently, and is delivering the pipeline/forecast update proactively
H. THE RIGHT PERSON
Must-have traits:
- Comfortable representing to senior office bearers and building relationships at industry events
- Disciplined follow-through
- Confident closing high-ticket, consultative sales conversations
Must-not-have traits:
- Lets leads go cold or relies on memory instead of a tracker
- Uncomfortable with rejection or avoids the close
- Habit of promising wrong or excessive commitments
Skills & experience required: 3–5+ years in B2B sales or business development, ideally in professional services or consulting; demonstrated experience closing high-ticket/consultative deals; comfortable representing the brand at industry events; strong written and verbal communication; disciplined CRM/pipeline hygiene.