Sales Manager
General • Onsite
Role Summary
As a Sales Manager in our B2B business, you will own the full sales cycle, from identifying and qualifying prospects through to closing deals that drive direct revenue growth. You will build lasting relationships with decision-makers and turn real client needs into signed agreements. This role is central to our growth and sits at the heart of how we win new business.
Responsibilities
- Research target accounts and decision-makers using industry data sources and professional networks
- Prospect proactively through calls, email outreach, and multi-step sequences
- Qualify inbound and outbound leads against our ideal customer profile
- Run discovery meetings to uncover client pain points and requirements
- Deliver tailored presentations and product demonstrations, addressing objections confidently
- Send timely proposals and follow-ups, keeping every opportunity moving forward
- Manage your pipeline, prioritizing high-value opportunities and maintaining accurate deal records
- Negotiate pricing and contract terms, coordinating approvals where needed
- Secure signed agreements and hand off won accounts to onboarding and account management
- Track performance against targets, forecast revenue, and identify upsell and cross-sell opportunities
Key Result Areas
- Lead Generation: Consistently build a steady flow of qualified prospects that fuels the sales pipeline.
- Client Meetings & Presentations: Convert qualified prospects into productive client conversations that clearly define needs and move opportunities forward.
- Follow-Up & Pipeline Management: Keep every opportunity on schedule and the pipeline healthy, accurate, and well-prioritized.
- Deal Closing: Turn proposals into signed, well-structured agreements at sustainable pricing and terms.
- Revenue Generation: Deliver revenue targets through accurate forecasting and growth within new and existing accounts.
Skills
- B2B prospecting and outbound outreach
- Consultative needs analysis and discovery
- Persuasive presentation and product demonstration
- Objection handling and negotiation
- Pipeline and forecast management
- CRM administration and sales reporting
- Proficiency with sales intelligence tools such as LinkedIn Sales Navigator
Knowledge
- B2B sales cycles and buying processes
- Qualification frameworks and ideal customer profiling
- Commercial contract terms, pricing structures, and discount governance
- Revenue forecasting and sales performance metrics
Self-Image
- Sees yourself as a trusted advisor who creates value for clients
- Takes ownership of results and views targets as personal commitments
Traits
- Resilient and persistent in the face of rejection
- Curious, with a genuine interest in understanding client problems
- Organized and disciplined in managing many opportunities at once
- Clear, confident communicator
Motives
- Driven by achievement and seeing deals close
- Motivated by earning rewards tied to performance
- Energized by competition and growth
Success Metrics
- Number of qualified leads generated per month
- Lead-to-meeting conversion ratio
- Meeting-to-proposal conversion ratio
- Follow-up adherence rate
- Win rate on proposals
- Number of sales orders closed per month
- Revenue achieved versus target
- Forecast accuracy
- Average deal value
- Sales cycle length
They decide on their own
- Day-to-day prioritization of their own tasks
- Minor scheduling changes with peers
- Which tools or templates to use for routine work
They must ask first
- !Hiring or letting go of a team member
- !Changes to budget or pricing
- !Commitments made on the company's behalf externally
Preferred candidate profile
Must have
- Meets the skills and knowledge listed above
- Comfortable operating with the level of autonomy described here
Good to have
- Prior experience in a similar role or industry
- Familiarity with the tools already in use on this teamRole & responsibilities