Sales Development Representative (SDR)

Cognisol; Bhopal; On-site; INR 300,000 - 600,000; Full time

Job summary

Cognisol in Bhopal, India seeks an experienced outbound sales professional to drive B2B lead generation for both domestic and US markets. You will engage decision-makers, run multi-channel outreach, and qualify opportunities to schedule product demos for the sales team.

The role requires 1–3 years in outbound sales, strong communication, and the ability to work a US-aligned shift when handling international accounts. Office-based role in Bhopal.

Qualifications

• 1–3 years of experience in B2B outbound sales, SDR/BDR, or inside sales.
• Experience with B2B SaaS, cloud IT services, HRTech, or enterprise software.
• Outbound prospecting experience for Indian and/or US markets.
• Proficient in cold calling, email outreach, LinkedIn prospecting, and CRM usage.
• Excellent communication, negotiation, and lead qualification skills.
• Ability to engage decision-makers and achieve sales targets.
• Willingness to work US-aligned shift when serving international market.

Responsibilities

• Generate qualified leads through cold calling, email campaigns, LinkedIn outreach, and other outbound channels.
• Identify and engage potential customers across domestic and international markets.
• Connect with decision-makers including CEOs, Founders, HR Heads, CIOs, CTOs, COOs, and Operations Leaders.
• Understand customer pain points and qualify prospects based on ICP, business requirements, and buying intent.
• Schedule qualified product demos and meetings for the Account Executive or sales team.
• Maintain accurate prospect details, outreach activities, follow-ups, and lead status in the CRM.
• Build and manage a consistent sales pipeline through structured follow-ups and multichannel outreach.
• Achieve daily, weekly, and monthly targets for outreach, qualified meetings, and sales opportunities.
• Collaborate with the Data Research and Sales teams to improve targeting, conversion rates, and pipeline quality.

Skills

Outbound sales

SDR/BDR

B2B SaaS

Cold calling

LinkedIn prospecting

CRM tools

Lead qualification

Negotiation

Decision-maker engagement

US market

US-aligned shift

Tools

CRM tools

Job description

Experience: 1–3 Years

Location: Bhopal, Madhya Pradesh

Work Mode: Work from Office

Markets: Domestic (India) and International (US)

CTC - 3-6 LPA

Qualifications & Experience

• 1–3 years of experience in B2B outbound sales, SDR, BDR, or inside sales.
• Prior experience working with similar ICPs, preferably in B2B SaaS, cloud technology, IT services, HRTech, or enterprise software.
• Experience in outbound prospecting for Indian and/or US markets.
• Hands-on experience with cold calling, email outreach, LinkedIn prospecting, and CRM tools.
• Excellent communication, negotiation, and lead qualification skills.
• Ability to engage decision-makers, understand customer requirements, and consistently achieve sales targets.
• Willingness to work in a US-aligned shift when assigned to the international market.

Key Responsibilities

• Generate qualified leads through cold calling, email campaigns, LinkedIn outreach, and other outbound channels.
• Identify and engage potential customers across domestic and international markets.
• Connect with decision-makers, including CEOs, Founders, HR Heads, CIOs, CTOs, COOs, and Operations Leaders.
• Understand customer pain points and qualify prospects based on ICP,business requirements, and buying intent.
• Schedule qualified product demos and meetings for the Account Executive or sales team.
• Maintain accurate prospect details, outreach activities, follow-ups, and lead status in the CRM.
• Build and manage a consistent sales pipeline through structured follow-ups and multichannel outreach.
• Achieve daily, weekly, and monthly targets for outreach, qualified meetings, and sales opportunities.
• Collaborate with the Data Research and Sales teams to improve targeting, conversion rates, and pipeline quality.

Preferred Candidate: A target-driven sales professional with strong outbound prospecting skills, experience selling B2B technology solutions to similar ICPs, and the ability to engage prospects in Indian and US markets.

Skills: email,b2b saas,prospecting,outreach,sales,data research,b2b,cold calling