Sales Business Development

Trzy Innovationz; Gurugram District; On-site; INR 1,200,000 - 2,200,000; Full time

Benefits offered by this job

Incentives tied to performance

Direct access to leadership

Career growth opportunities

Competitive compensation

Job summary

Trzy Innovationz is seeking a proactive Business Development Manager to drive opportunities in Events, Experiential Marketing, and Brand Activations from lead to closure.

Role involves meeting clients, understanding marketing challenges, and delivering creative, high-value proposals that win strategic campaigns with major brands and studios.

Qualifications

• Excellent communication and presentation skills.
• Strong negotiation and closing abilities.
• Ability to build relationships with senior stakeholders.
• Commercial and financial understanding.
• Strategic thinking with a solution-oriented approach.
• Confidence in client-facing environments.
• Ability to manage multiple opportunities simultaneously.
• Self-driven, target-oriented, and entrepreneurial mindset.

Responsibilities

• Generate new business opportunities through networking, referrals, LinkedIn, outbound outreach, and industry events.
• Identify potential clients across brands, production houses, OTT platforms, FMCG, technology, education, and startups.
• Own the complete sales cycle from lead generation to deal closure.
• Achieve monthly, quarterly, and annual revenue targets.
• Present concepts and negotiate contracts with clients.
• Collaborate with Creative, Strategy and Project teams to develop compelling proposals.

Skills

Communication & presentation

Negotiation & closing

Relationship management

Commercial & financial understanding

Strategic thinking

Client-facing confidence

Multi-opportunity handling

Self-driven & entrepreneurial

Education

Bachelor's degree in Marketing, Business Admin, Mass Communications

MBA (preferred)

Job description

Company Description

Trzy Innovationz, founded in Delhi in 2008, is an experiential events and brand promotions company with strong roots in film marketing. The team specializes in creating high-impact, technology-driven experiences, such as India's first drone show for the movie Brahmāstra, that generate buzz and global attention. With over 15 years of experience and more than 100 clients worldwide, Trzy Innovationz manages the entire event lifecycle from concept to logistics with creative flair and precise execution. The company designs multisensory, highly personalized events that amplify each client’s unique brand story. A team of 25+ professionals blends cinematic insight with innovative production to deliver unforgettable, blockbuster experiences.

Business Development Manager - Events & Marketing

Location: Gurgaon (Work From Office)

Experience: 4-8 Years

Employment Type: Full-Time

About TRZY

At TRZY, we don't just execute campaigns—we create conversations people remember.

From blockbuster movie launches, OTT campaigns, celebrity events, brand activations, experiential marketing, digital campaigns, PR stunts, influencer marketing, and cutting-edge technologies like Holobox, we partner with India's biggest studios and brands to deliver award-worthy experiences.

If you thrive on building relationships, closing big-ticket deals, and bringing iconic campaigns to life, we'd love to meet you.

Role Overview

We are looking for a high-performing Business Development Manager who can identify opportunities, generate new business, build long-term client relationships, and contribute to TRZY's growth across Events, Experiential Marketing, Entertainment, Digital Marketing, Influencer Marketing, and Brand Activations.

This role is ideal for someone who enjoys meeting clients, understanding marketing challenges, pitching creative solutions, and closing high-value projects.

Key Responsibilities

Business Development

• Generate new business opportunities through networking, referrals, LinkedIn, outbound outreach, and industry events.
• Identify potential clients across:
• Brands
• Production Houses
• OTT Platforms
• FMCG
• Technology
• Education
• Startups
• Build and maintain a strong sales pipeline.
• Own the complete sales cycle from lead generation to deal closure.
• Achieve monthly, quarterly, and annual revenue targets.

Client Relationship Management

• Build long-term relationships with CMOs, Brand Managers, Marketing Heads, Agency Leaders, and Decision Makers.
• Conduct client meetings, presentations, and requirement-gathering sessions.
• Understand client objectives and recommend strategic marketing solutions.
• Ensure high client satisfaction and repeat business.

Pitching & Solution Selling

Work closely with the Creative, Strategy, and Project teams to develop proposals for:

• Experiential Marketing
• Brand Activations
• OTT Promotions
• Celebrity Engagements
• Mall Activations
• Campus Campaigns
• Product Launches
• Digital Campaigns
• Influencer Marketing
• Events & Conferences
• BTL Campaigns
• Holobox Experiences
• Interactive Installations

Present concepts confidently to clients and lead commercial negotiations.

Proposal & Commercial Management

• Prepare commercial proposals and presentations.
• Develop budgets and cost estimates with internal teams.
• Negotiate pricing and contracts.
• Ensure healthy profit margins.
• Coordinate legal documentation and purchase orders.
• Support timely invoicing and payment follow-ups.
• Track industry trends and emerging marketing formats.
• Monitor competitor activities.
• Identify new business opportunities and market segments.
• Suggest innovative campaign ideas that can be taken to clients proactively.

Internal Collaboration

Coordinate closely with:

• Creative Team
• Production Team
• Digital Marketing Team
• Finance Team
• Operations Team

Ensure seamless handover from sales to execution.

Key Performance Indicators (KPIs)

• Monthly revenue generated
• Number of qualified leads created
• Conversion ratio
• Client acquisition
• Repeat business percentage
• Proposal-to-win ratio
• Gross margin achieved
• Client satisfaction scores

Required Skills

• Excellent communication and presentation skills.
• Strong negotiation and closing abilities.
• Ability to build relationships with senior stakeholders.
• Commercial and financial understanding.
• Strategic thinking with a solution-oriented approach.
• Confidence in client-facing environments.
• Ability to manage multiple opportunities simultaneously.
• Self-driven, target-oriented, and entrepreneurial mindset.

Preferred Experience

Experience selling one or more of the following:

• Events
• Brand Activations
• Experiential Marketing
• Advertising Agency Services
• Corporate Events
• Entertainment Marketing
• Film Marketing
• Digital Marketing
• Influencer Marketing
• PR
• Production Services

Qualification

• Bachelor's degree in Marketing, Business Administration, Mass Communication, or related field.
• MBA is preferred but not mandatory.

What We're Looking For

• Someone who enjoys meeting new people and building relationships.
• A consultative seller who understands client business challenges.
• Passion for marketing, entertainment, events, and innovation.
• A proactive individual who creates opportunities rather than waits for them.
• Someone comfortable handling high-value pitches and fast-moving projects.

Why Join TRZY?

• Work with India's leading brands, film studios, and OTT platforms.
• Opportunity to build campaigns that become national talking points.
• Exposure to celebrity-led events, experiential marketing, and innovative technology.
• Young, ambitious, and collaborative work culture.
• High ownership with direct access to leadership.
• Attractive incentives linked to performance.
• Significant career growth opportunities in a rapidly expanding company.

Preferred Industries

• Entertainment & Film Marketing
• Brand Consulting Firms
• Sponsorship & Sports Marketing Companies