Sales Associate

Rachna Sagar Pvt Ltd; Sundargarh; On-site; INR 167,000 - 335,000; Full time

Job summary

Rachna Sagar Pvt Ltd in Raurkela is seeking a Sales Associate to promote and sell its educational publications and digital solutions to schools, institutions, and distributors. You will manage existing relationships, identify new opportunities, and support order processing and follow-up.

The role requires on-site work in Raurkela, travel within the region, and strong communication and presentation skills to clearly explain product features.

Qualifications

• Sales and customer relationship skills with schools, institutions, and distributors.
• Strong communication and presentation abilities to explain product features.
• Basic business, negotiation, and follow-up skills.
• Comfort with using computers and common office software.
• Knowledge or interest in education and publishing sector.
• Ability to work on-site in Raurkela and travel locally to meet targets.
• Bachelor's degree; commerce/marketing/education is an advantage.
• Prior field sales or educational publishing experience preferred but not required.

Responsibilities

• Promote and sell educational publications and digital solutions to schools, institutions, and distributors.
• Manage existing client relationships and identify new sales opportunities.
• Conduct product presentations and demonstrations.
• Support order processing and follow-up.
• Maintain accurate sales records and coordinate with internal teams on inventory and delivery status.
• Gather market feedback to help improve offerings.
• Represent the company at local events and meetings.

Skills

Sales & CRM

Communication

Negotiation

Field sales

Presentation

Computer literacy

Education publishing knowledge

Education

Bachelor's degree

Tools

MS Office

Job description

Company Description

Rachna Sagar Pvt. Ltd., founded in 1995, is a leading educational publisher focused on high-quality books for pre-primary to senior secondary students across a wide range of subjects. The company has built a strong market presence with bestselling titles that continue to perform well, and it expands its catalog every year under the provisions of the Companies Act of India. By working with highly qualified authors, producing robust educational content, and partnering with major distributors, Rachna Sagar has developed a strong brand in the school and institutional segments. Its portfolio includes CBSE and ICSE textbooks, workbooks, practice materials, lab manuals, and project books, supported by digital solutions such as ebooks, interactive ebooks, and audio-video animations aligned with modern pedagogies.

Role Description

This is a full-time, on-site Sales Associate role based in Raurkela. The Sales Associate will engage with schools, institutions, and distributors to promote and sell the company's educational publications and digital solutions. Responsibilities include managing existing client relationships, identifying new sales opportunities, conducting product presentations and demonstrations, and supporting order processing and follow-up. The role involves maintaining accurate sales records, coordinating with internal teams on inventory and delivery status, and gathering market feedback to help improve offerings. The Sales Associate will also assist in planning local promotional activities and represent the company at relevant events and meetings.

Qualifications

• Sales and customer relationship skills, including the ability to build rapport with schools, institutions, and distributors.
• Strong communication and presentation abilities to explain product features and benefits clearly to diverse stakeholders.
• Basic business, negotiation, and follow-up skills to close deals and manage order cycles effectively.
• Comfort with using computers and common office software for maintaining records, reports, and communication.
• Knowledge or interest in the education and publishing sector, especially school-level textbooks and digital learning tools.
• Ability to work on-site in Raurkela, travel locally as needed, and manage time effectively to meet sales targets.
• Minimum of a bachelor's degree in any discipline; a background in commerce, marketing, or education is an advantage.
• Prior experience in field sales or educational publishing sales is preferred but not mandatory.