Sales Analyst & Marcom – India Pumps

CIRCOR International, Inc.; Mumbai; On-site; INR 800,000 - 1,100,000; Full time

Job summary

CIRCOR International, Inc. in India is seeking a data-driven Sales Analyst & Marcom Engineer to support growth initiatives in the India Pumps business. You will drive MarCom campaigns, analyze regional sales performance and provide actionable insights to optimize B2B strategies.

The role requires strong analytical mindset, project management skills, experience with CRM and marketing automation, and the ability to coordinate with cross-functional teams across multiple locations in Thane/India.

Qualifications

• Bachelor’s degree in Mechanical Engineering preferred.
• 2+ years in a B2B marketing field.
• Proficient in MS PowerPoint and MS Excel.
• Experience with CRM systems and marketing platforms.
• Strong analytical and problem-solving skills.
• Excellent interpersonal and cross-location collaboration.
• Excellent communication and presentation skills.
• Independent, accountable, and able to manage multiple priorities.

Responsibilities

• Analyze sales data, customer behavior and market trends.
• Forecasting, funnel analysis and territory planning support.
• Own and manage lead generation campaigns and data sources.
• Provide insights to improve lead gen, conversion, and retention.
• Implement and optimize CRM and marketing automation platforms.
• Develop regional dashboards and reports for KPIs.
• Segment data to support targeted marketing and ABM strategies.
• Lead social media campaigns, branding, events, and website improvements.
• Create sales tools like brochures, videos and value flyers.
• Conduct regional competitive analysis and market research.
• Carry out ad hoc data analysis projects.

Skills

PowerPoint

Excel

CRM

Marketing analytics

Data analysis

Interpersonal skills

Presentation skills

Cross-functional work

Education

Bachelor’s degree in Mechanical Engineering

Tools

CRM platforms

Marketing automation tools

Job description

Job Title: Sales Analyst & Marcom – India Pumps

Business: Industrial Pumps – India

Location: Thane, India

Reporting: Director Marketing & Strategic Growth, India Pumps

We are seeking a data-driven and strategic B2B Sales Analyst & Marcom Engineer / Executive to support our business growth initiatives. This role will be responsible for driving MarCom initiatives, executing regional marketing projects, analyzing sales and marketing performance, identifying trends, and providing actionable insights to optimize our B2B strategies. The ideal candidate will have a strong analytical mindset, proven project management skills, experience with CRM and marketing automation tools, and a passion for driving business success through data.

Key Responsibilities

• Analyze sales data, customer behavior, and market trends to identify growth opportunities.
• Support forecasting, funnel analysis, and territory planning.
• Own & manage lead generation campaigns and data sources / subscriptions.
• Provide insights and recommendations to improve lead generation, conversion rates, and customer retention.
• Assist in the implementation and optimization of CRM and marketing automation platforms.
• Work closely with Commercial Excellence team to develop & manage regional dashboards and reports, to track different sales & marketing KPIs.
• Segment customer data to support targeted marketing and account-based strategies.
• Drive social media campaigns, branding initiatives, trade shows and other events, website improvements, and other marketing communications campaigns.
• Develop / manage sales tools viz. brochures, videos, value proposition flyers etc.
• Conduct regional level competitive analysis and market research to support strategic planning.
• Carry out other ad hoc projects related with data analysis

Skill Sets

• Bachelor’s degree in Mechanical Engineering preferred.
• 2+ years of experience in a B2B marketing field.
• Proficiency in MS PowerPoint & MS Excel.
• Experience with CRM systems and marketing platforms.
• Strong analytical and problem-solving skills with attention to detail.
• Excellent interpersonal skills with an ability to work with diverse teams in multiple locations.
• Excellent communication and presentation skills.
• Ability to work independently and yet be fully accountable.Ability to work cross‑functionally and manage multiple priorities.

CIRCOR is an EEO Employer of Females / Minorities / Veterans / Individuals with Disabilities