Retail Marketing Officer

Cygnus Ad Consulting; Mumbai; On-site; INR 600,000 - 1,200,000; Full time

Job summary

White River Ice Cream Pvt Ltd. in Pune is seeking a Brand Marketing Executive to lead marketing strategy, positioning, and brand management. The role focuses on leveraging digital channels and CRM to enhance market focus and business acumen.

The candidate will analyse sales data to derive effective marketing initiatives, drive brand consistency, and collaborate with cross-functional teams to grow the brand presence in the market.

Qualifications

• Experience in brand marketing and strategy development.
• Knowledge of digital marketing channels and brand management.
• Ability to analyse sales data and derive initiatives.

Responsibilities

• Develop brand marketing strategies and positioning.
• Execute campaigns across digital channels and CRM.
• Analyse sales data to inform marketing initiatives.

Skills

Marketing strategy

Digital marketing

Customer relationship management

Brand management

Analytical thinking

Market focus

Job description

Marketing Strategy and Positioning,Digital Marketing Channels,Customer Relationship Management,Customer or Market Focus,Business Acumen
,Brand Management,Analytical ThinkingAnalyse and look at sales data to come up with suitable initiatives

Skills highlighted with ‘‘ are preferred keyskills

Brand Marketing Executive

White River Ice Cream Pvt Ltd.

Pune