A leading luxury branding firm is seeking a strategist to shape its identity in the modern Indian luxury market. This role involves driving the creative vision, overseeing brand consistency, and leading a cross-functional team to enhance customer experience. Ideal candidates will have extensive experience in the luxury sector, strong storytelling abilities, and a track record of scaling brands while preserving their unique identity. The position promises direct impact and design-led growth in a vibrant market.
Qualifications
Extensive experience in luxury branding.
A blend of creative instinct and marketing rigor.
Track record of maintaining brand identity.
Storytelling expert across digital, print, and physical media.
Leader of creatives with ability to drive commercial KPIs.
Responsibilities
Develop and safeguard brand identity across all platforms.
Lead a creative team to build engaging content.
Transform retail spaces into experiential hubs.
Manage diverse teams with accountability for brand equity.
Driving PR, community building, and strategic collaborations.
Cross-functional leadership across Brand, Content, PR, Digital Creatives, and Retail Marketing.
Skills
Extensive experience in the Luxury or Bridge-to-Luxury space
Exceptional ability to craft narratives across media
Proven track record of scaling a brand's footprint
Management skills to inspire high-level creative talent
Understanding of premium consumer psychology
Job description
KEY RESPONSIBILITIES
Brand Narrative & Ecosystem: Developing and safeguarding a distinctive brand identity across every touchpoint, ensuring consistency from the \"About Us\" page to the retail storefront.
Content & Social Engine: Leading a high-performance creative team to build a content machine that drives both emotional engagement and cultural relevance.
Experiential Retail: Transforming traditional retail spaces into community-driven, experiential hubs that serve as the physical heartbeat of the brand.
Full-Funnel Storytelling: Overseeing the website and digital experience to ensure the conversion journey feels like a natural extension of the brand's story.
Cultural Integration: Driving PR, community building, and strategic collaborations that position the brand at the center of modern luxury discourse.
Cross-Functional Leadership: Managing diverse teams across Brand, Content, PR, Digital Creatives, and Retail Marketing with clear accountability for brand equity and business ROI.
REQUIREMENTS
The Luxury Strategist: Extensive experience in the Luxury or Bridge-to-Luxury space, with a deep understanding of premium consumer psychology.
The Creative Disciplinarian: A rare blend of raw creative instinct and sharp marketing rigor—someone who understands that \"Brand\" is a business outcome, not just an aesthetic.
Scale Specialist: Proven track record of scaling a brand's footprint without diluting its premium identity or \"soul\".
Storytelling Expert: Exceptional ability to craft narratives that resonate across digital, print, and physical media.
Leader of Creatives: A seasoned manager who can inspire high-level creative talent while maintaining focus on commercial KPIs.
BENEFITS
WHY THIS LEADERSHIP ROLE IN 2026?
Direct Impact: Reporting to the CEO, you will have the autonomy to shape the future of a brand that is poised to define the \"Modern Indian Luxury\" segment.
Design-Led Growth: Join an organization that views design as its primary competitive advantage, giving you a canvas that is uncompromised by generic \"mass-market\" thinking.
The Delhi Luxury Hub: Based in Delhi NCR, you will be at the epicentre of India's most vibrant luxury ecosystem, leading a brand that is setting the pace for the industry.