Senior Manager – Brand Marketing

UNISON INTERNATIONAL CONSULTING (The Recruitment Company); New Delhi; On-site; INR 2,500,000 - 4,000,000; Full time

Job summary

UNISON INTERNATIONAL CONSULTING (The Recruitment Company) seeks a Senior Manager – Brand Marketing for its premium Indian fashion & streetwear partner in New Delhi. You will own the brand marketing function, build brand vision with leadership, and drive growth through integrated campaigns.

The ideal candidate has 7–12 years in brand/consumer marketing, in-house experience in premium fashion or related sectors, and a strategic yet hands-on, creative mindset to lead 360° initiatives.

Qualifications

• 7–12 years of experience in brand/consumer marketing.
• Background in fashion, lifestyle, premium/luxury, streetwear or D2C.
• Strong experience in 360° brand building and campaign leadership.
• Strong storytelling, consumer understanding and stakeholder management skills.
• Strategic, hands-on and creatively driven.
• Must have in-house brand experience in premium fashion or related brands.

Responsibilities

• Lead brand strategy, positioning and 360° marketing campaigns.
• Drive digital, social, PR, influencer, retail and experiential marketing.
• Lead celebrity, creator and brand collaborations.
• Build strong consumer and community engagement.
• Partner with creative, retail, e-commerce and business teams.
• Manage agencies, budgets and end-to-end campaign execution.

Skills

Brand marketing

360° campaigns

Digital marketing

Social media

PR & influencer

Celebrity collaborations

Stakeholder management

Storytelling

Job description

Hiring | Senior Manager – Brand Marketing | New Delhi

Experience: 7–12 years

We are looking for a Senior Manager – Brand Marketing for a fast-growing premium Indian contemporary fashion & streetwear brand known for its distinctive identity, strong storytelling and culture-led approach.

The role will own the overall brand marketing function and work closely with the leadership team to build the brand and drive its next phase of growth.

Key Responsibilities:

• Lead brand strategy, positioning and 360° marketing campaigns
• Drive digital, social, PR, influencer, retail and experiential marketing
• Lead celebrity, creator and brand collaborations
• Build strong consumer and community engagement
• Partner with creative, retail, e-commerce and business teams
• Manage agencies, budgets and end-to-end campaign execution

Looking For:

• 7–12 years of experience in brand/consumer marketing
• Background in fashion, lifestyle, premium/luxury, streetwear or D2C
• Strong experience in 360° brand building and campaign leadership
• Strong storytelling, consumer understanding and stakeholder management skills
• Someone who is strategic, hands‑on and creatively driven

Candidates must have in-house brand experience in premium fashion, sportswear, streetwear, luxury, lifestyle, or other culture-led consumer brands.

We are looking for someone with strong creative sensibility, aesthetic understanding, consumer insight, and the ability to shape brand vision while leading creative and marketing teams.

Please Note: Candidates from consulting firms, agencies, export/buying houses, beauty, FMCG, or third-party organizations will not be considered.

If you're passionate about building distinctive consumer brands at the intersection of fashion, culture and creativity, we'd love to connect.