Regional Sales Manager

Sheenlac Paints Limited; Tamil Nadu; On-site; INR 1,200,000 - 2,500,000; Full time

Job summary

Sheenlac Paints Ltd. is seeking a Regional Sales Manager to lead our sales efforts with precision and passion. You will own market penetration, mentor Sales Officers, and train Sales Managers to build leadership capabilities across the dealer network.

In this role you will drive profitability, persuade dealers to prioritise Sheenlac products, and ensure targets are met while fostering career growth within the team. A dynamic, strategic mindset is essential.

Responsibilities

• Aggressive market penetration to maximize counter share at every dealer outlet.
• Accompanies Sales Officers on market visits to mentor and drive performance.
• Trains Sales Managers through Train-the-Trainer (TOT) to build leadership capabilities.
• Ensures every team member meets their targets and grows professionally.
• Mentor and guide team members to achieve career growth within the organization.
• Clearly explain customized schemes to dealers, ensuring buy-in.
• Persuade and influence dealers to prioritize Sheenlac products, securing maximum counter share.
• Train and mentor the team to communicate effectively with dealers and stakeholders.
• Drive profitability by implementing revenue and margin-maximizing strategies.
• Bring youthful energy and a big-picture mindset to the regional sales role.

Job description

Regional Sales Manager - Sheenlac Paints Ltd.

We’re seeking a driven and dynamic Regional Sales Manager to lead our sales efforts with precision and passion. Here’s what the role demands:

Key Roles and Responsibilities:

Aggressive Market Penetration - Own the mission to maximize counter share at every dealer outlet

• Accompanies Sales Officers on market visits to mentor and drive performance.
• Trains Sales Managers through Train-the-Trainer (TOT) to build leadership capabilities.
• Ensures every team member meets their targets and grows professionally.
• Mentor and guide team members to achieve career growth within the organization.
• Clearly explain customized schemes to dealers, ensuring buy-in.
• Persuade and influence dealers to prioritize Sheenlac products, securing maximum counter share.
• Train and mentor the team to communicate effectively with dealers and stakeholders

Profitability Focus - Drives strategies to maximize revenue and margins.

Dynamic and Visionary Approach

• Bring youthful energy, fresh ideas, and a big-picture mindset to the role.
• Leverage sales software and tools to streamline processes and drive efficiency.