Regional Manager – Hospital & Institutional Business Development (IVD & Critical Care)

LifeCell International Pvt.Ltd; Mumbai; On-site; INR 1,000,000 - 2,400,000; Full time

Job summary

LifeCell International Pvt. Ltd is seeking a Regional Manager to drive PoC (POCT) analysers deployment across clinics, hospitals and corporate accounts in the assigned region.

The role focuses on onboarding clinics/hospitals, ensuring monthly billing commitments, and growing recurring orders while maintaining strong client relationships. The candidate should have 5–10 years in IVD/POCT/medical devices, with strong hospital networking, negotiation and commercial skills to meet aggressive sales

Qualifications

• 5–10 years of experience in IVD, POCT, medical devices, IVF, healthcare sales or hospital business development.
• Strong experience in hospital sales and institutional business development is preferred.
• Experience with cardiac markers, emergency diagnostics, critical-care products, or POCT is preferred.

Responsibilities

• Place POCT analysers with clinics, hospitals and corporate accounts in the assigned region.
• Onboard ~3 clinics and ~2 hospitals per month, with first consumable orders at placement.
• Ensure clients meet their monthly minimum billing commitments.
• Drive repeat consumable orders and renewals, and follow up on collections.
• Maintain client relationships and share monthly pipeline and placement reports.

Skills

Hospital sales

Institutional business development

Negotiation

Communication

Presentation

Business development

Target driven

Relationship building

Education

Graduate / Postgraduate in Life Sciences / Biotechnology / Medical Technology / Pharmacy

MBA in Sales & Marketing / Healthcare Management

Tools

POCT devices knowledge

CRM software

Job description

• Graduate / Postgraduate in Life Sciences, Biotechnology, Medical Technology, Pharmacy, Management, or a related field.
• MBA in Sales & Marketing / Healthcare Management will be an advantage.

Experience:

• 5–10 years of experience in IVD, POCT, medical devices,IVF, healthcare sales, or hospital business development.
• Strong experience in hospital sales and institutional business development is preferred.
• Candidates with experience in cardiac markers, emergency diagnostics, critical-care products, or POCT will be strongly preferred.

Target Candidate Background:

• Medical Device Companies
• Critical Care Diagnostics
• Institutional Healthcare Sales
• Strong hospital networking and relationship-building skills.
• Proven track record in institutional sales and business development.
• Ability to identify opportunities and convert them into device placements and recurring test volumes.
• Strong negotiation, communication, presentation, and commercial skills.
• Ability to work independently and deliver against aggressive business targets.
• Good understanding of hospital workflows, laboratory operations, and POCT applications.

Our Products

Advanced point-of-care diagnostic equipment engineered for precision, speed, and reliability in any clinical setting. https://www.dxbiocode.com/products.html

Key Responsibilities of RM's

• Place POCT analysers with clinics, hospitals and corporate accounts in the assigned region
• Onboard ~3 clinics and ~2 hospitals per month, with first consumable orders at placement
• Ensure clients meet their monthly minimum billing commitments
• Drive repeat consumable orders and renewals, and follow up on collections
• Maintain client relationships and share monthly pipeline and placement reports