RBB-Personal Banker Classic

HDFC Bank Limited; New Delhi; On-site; INR 350,000 - 550,000; Full time

Job summary

HDFC Bank Limited is seeking a Personal Banker for the Retail Branch Banking unit. You will manage the Classic portfolio, acquire new customers, deepen relationships through cross-selling, and deliver exceptional service to retain clients.

The role requires Graduation with a preference for Post-graduation, and certifications like NISM V-A, IRDA, GI. Strong sales skills and banking product knowledge are essential for success.

Qualifications

• Graduation is required; Post-graduation preferred.
• NISM V-A Certification, IRDA Certification, GI Certification.
• Strong sales aptitude and knowledge of banking products.

Responsibilities

• Execute sales tasks and achieve targets within the retail banking space.
• Manage Classic Portfolio, deepen relationships, cross-sell products, and maximize wallet share.
• Deliver high-quality customer service and resolve issues within turnaround time.
• Maintain accurate CRM data, ensure KYC compliance, and support account opening processes.

Skills

Sales skills

Banking knowledge

Communication

CRM usage

Education

Graduation

Post-graduation preferred

Tools

CRM software

Job description

Job Title

Personal Banker

Business Unit

Retail Branch Banking

Reporting To

Branch Head

Job Function and Role Type

Sales - Retail Banking

Job Purpose

Manage Classic portfolio by acquiring new customers, deepening relationships through cross-selling, and retaining customers by delivering exceptional service. Aim to become the primary banker for Classic relationships and maximize wallet share.

Key Responsibilities

Sales

Ensure Sales responsibilities are completed.

Managing Classic Portfolio

• Manage benchmark customer numbers in the portfolio.
• Group customers with family members for enhanced relationships.
• Achieve income-generating product benchmarks.
• Enhance customer group profitability and wallet size.
• Update CRM with detailed customer interactions.

Customer Services

• Deliver quality customer service and resolve complaints within TAT.
• Promote direct banking channels and assist customers.
• Ensure timely account opening and customer communication.

Operations

• Maintain daily sales reports.
• Ensure quality acquisition of savings and current accounts.
• Cross-sell products like Demat, Bill Pay, and Advisory.
• Monitor large account movements and prevent attrition.
• Promote third-party products like MF, Insurance, and Bonds.
• Ensure error-free documentation for account opening and instructions.
• Adhere to KYC norms and maintain 5-S standards.
• Manage locker operations and standing instructions.
• Update CRM for asset leads and weed-out database.

Education

Graduation required; Post-graduation preferred.

Certifications

NISM V-A Certification, IRDA Certification, GI Certification.

Key Competencies

Sales and influencing skills, banking product knowledge, planning and organizing, communication, knowledge of competition.

Major Stakeholders

Customers, Branch Banking Team, Operations, Insurance CAM, MF Fund Houses, HSL Personnel.

Required Skills

Test