Program Manager - Marketing

Virtusa; Hyderabad; On-site; INR 600,000 - 900,000; Full time

Job summary

Virtusa in Hyderabad is seeking a Marketing Operations Coordinator to support program delivery, maintain trackers, and coordinate multi-stakeholder projects in a fast-paced B2B tech services environment. You will assist in campaign setup, reporting, data hygiene, and process governance, partnering with marketing teams and vendors to keep initiatives on schedule and well-documented.

The role requires strong communication, attention to detail, and comfort with spreadsheets and dashboards.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, Management, Analytics, Technology, or a related field.
• 2 to 4 years of experience in marketing, project coordination, program support, campaign operations, business operations, or a related role at a matrixed B2B organization (ideally technology services or consulting).
• Basic understanding of B2B marketing workflows such as campaigns, digital marketing, events, lead flow, reporting, or content operations.
• Experience coordinating multiple workstreams, deadlines, and stakeholders in a structured environment.
• Strong written and verbal communication skills.
• Strong attention to detail and ability to maintain accurate trackers, documentation, and follow-ups.
• Comfortable working with spreadsheets, project trackers, presentations, and reporting tools.

Responsibilities

• Support the delivery of marketing operations programs and initiatives by managing timelines, trackers, status updates, documentation, and follow-ups.
• Coordinate tasks and dependencies across multiple stakeholders to ensure projects move forward on time.
• Assist in maintaining project plans, action logs, meeting notes, risk registers, and implementation checklists.
• Help monitor program milestones and escalated delays, blockers, or dependency issues to senior team members.
• Work with campaign, digital, content, and field marketing teams to support campaign setup, execution coordination, and launch readiness.
• Track campaign assets, approvals, timelines, and dependencies to support smooth execution.
• Help ensure campaigns are tagged, documented, and logged correctly for reporting purposes.
• Support post-campaign documentation and collection of basic performance data.
• Coordinate with internal stakeholders and vendors to ensure timely completion of tasks.
• Support the preparation of weekly, monthly, and quarterly status reports for internal stakeholders.
• Maintain dashboards, trackers, and summary reports related to campaign delivery, workflow progress, and operational KPIs.
• Assist in compiling data for business reviews, planning meetings, and leadership updates.
• Help maintain data hygiene across key marketing processes, trackers, and systems.
• Support routine tasks related to campaign records, taxonomy, naming conventions, and program documentation.
• Partner with marketing operations and systems teams to ensure process requirements are reflected accurately in templates and workflows.
• Assist with user testing, process validation, and rollout coordination for system or workflow changes.
• Help monitor adherence to marketing data and process governance standards.

Skills

Marketing operations

Campaign operations

Program coordination

Reporting and dashboards

Stakeholder coordination

Communication

Spreadsheets

Presentations

Project trackers

Education

Bachelor's degree in Marketing/Business/Communications/Management/Analytics/Technology

Tools

Spreadsheets

Reporting tools

Job description

Job Requirements

Key Responsibilities:

Program coordination and execution support

• Support the delivery of marketing operations programs and initiatives by managing timelines, trackers, status updates, documentation, and follow-ups.
• Coordinate tasks and dependencies across multiple stakeholders to ensure projects move forward on time.
• Assist in maintaining project plans, action logs, meeting notes, risk registers, and implementation checklists.
• Help monitor program milestones and escalated delays, blockers, or dependency issues to senior team members.

Campaign operations support

• Work with campaign, digital, content, and field marketing teams to support campaign setup, execution coordination, and launch readiness.
• Track campaign assets, approvals, timelines, and dependencies to support smooth execution.
• Help ensure campaigns are tagged, documented, and logged correctly for reporting purposes.
• Support post-campaign documentation and collection of basic performance data.
• Coordinate with internal stakeholders and vendors to ensure timely completion of

Reporting and operational visibility

• Support the preparation of weekly, monthly, and quarterly status reports for internal stakeholders.
• Maintain dashboards, trackers, and summary reports related to campaign delivery, workflow progress, and operational KPIs.
• Assist in compiling data for business reviews, planning meetings, and leadership updates.

Data and systems support

• Help maintain data hygiene across key marketing processes, trackers, and systems.
• Support routine tasks related to campaign records, taxonomy, naming conventions, and
• program documentation.
• Partner with marketing operations and systems teams to ensure process requirements are reflected accurately in templates and workflows.
• Assist with user testing, process validation, and rollout coordination for system or workflow changes.
• Help monitor adherence to marketing data and process governance standards. Stakeholder communication and operating rhythm
• Coordinate meetings, working sessions, and follow-up actions across internal stakeholders.
• Prepare agendas, capture notes, track action items, and ensure closure of agreed deliverables.
• Act as a reliable point of coordination for program-related communications and updates.
• Build working relationships across marketing teams and support alignment across functions.
• Contribute to a disciplined operating rhythm across recurring marketing activities.

Required Qualifications

• Bachelor’s degree in Marketing, Business, Communications, Management, Analytics, Technology, or a related field.
• 2 to 4 years of experience in marketing, project coordination, program support, campaign operations, business operations, or a related role at a matrixed B2B organization (ideally technology services or consulting).
• Basic understanding of B2B marketing workflows such as campaigns, digital marketing, events, lead flow, reporting, or content operations.
• Experience coordinating multiple workstreams, deadlines, and stakeholders in a structured environment.
• Strong written and verbal communication skills.
• Strong attention to detail and ability to maintain accurate trackers, documentation, and follow-ups.
• Comfortable working with spreadsheets, project trackers, presentations, and reporting tools.

Work Experience

25years