Product manager- Ortho

Wockhardt; Mumbai; Vor Ort; INR 1.200.000 - 1.800.000; Vollzeit

Zusammenfassung

Wockhardt in Mumbai is seeking an experienced Product Manager for the Ortho nephrology portfolio. You will drive marketing strategies, develop promotional plans, and coordinate with sales teams to maximize market penetration.

The role requires 6-7 years in pharma selling or nephrology marketing, a B.Pharm/D.Pharm/B.Sc., and excellent analytical and ground-level execution capabilities. Travel approx 7 days per month.

Qualifikationen

• Essential pharma qualification requirement for product management roles.
• MBA (desirable) and science background preferred for broader business and technical understanding.
• Experience in nephrology marketing or pharma sales.

Aufgaben

• To ensure timely and qualitative execution of promotional plans
• Creation of Excel trackers and timely report sharing and discussion with sales teams
• To develop and deploy promotional material, visual aids, leaflets, communication material etc. in a timely manner
• To monitor and control promotional expenses month on month to be in line with promotional calendar
• To ensure on going analysis of internal and external brand performance
• Responsible for insight mining and understanding customer behaviour through Regular field work
• To proactively conduct competition mapping to improve Marketing performance
• To collaborate and engage with the Sales teams for mutual information sharing and delivering of targets
• To liaise with other cross functional teams and vendors for Execution Excellence

Kenntnisse

Marketing understanding

Analytical skills

Excel working

Ground readiness

Stakeholder management

Customer orientation

Ausbildung

B.Pharma / D.Pharma / B.Sc.

MBA + B.Pharma / D.Pharma / B.Sc.

Jobbeschreibung

Wockhardt is a true Indian Multi-National Company with a multi-ethnic workforce of 5000 Associates from 27 different nationalities globally. We have 3 research centers and 12 manufacturing plants, with businesses ranging from the manufacturing and marketing of Pharmaceutical and Bio-pharmaceutical formulations, Active Pharmaceutical Ingredients (APIs) and Vaccines.

The company has successfully created an integrated multi-technology capability to manufacture all types of dosage forms including sterile injectable and lyophilized products. Highly skilled technicians operate 12 manufacturing facilities that are US FDA, UK MHRA and EMEA compliant sites in India, the US and Europe. It is with immense joy and pride we share with you that Wockhardt Group has won 3 awards in the Great Place To Work contest.

We have been recognized by renowned institutions worldwide for our aim to provide quality healthcare, including the Europe Business Assembly, Oxford, Great Britain for being the Best Enterprise. In the past two years, Wockhardt has won 109+ Awards at National & International level, and the number is still increasing!

We have a requirement of PRODUCT MANAGER for Ortho in our HO in BKC.

JOB DESCRIPTION: PRODUCT MANAGER

JOB IDENTIFICATION

LOCATION: Mumbai

DEPARTMENT: Marketing ortho

REPORTING TO: Marketing ortho

DIRECT REPORTS:None

JOB SPECIFICATIONS

EDUCATIONAL QUALIFICATION :

ESSENTIAL: B.Pharma / D.Pharma/ B.Sc.

DESIRED: MBA + B.Pharma / D.Pharma/ B.Sc.

RELEVANT EXPERIENCE: 6-7 yrs of experience in pharma selling or Nephrology marketing

LANGUAGE REQUIREMENTS (IF ANY) :English

INTERNAL CUSTOMERS: Sales Team, Sales Support, PMT team

EXTERNAL CUSTOMERS: Retailers, Stockists, Semis

TRAVEL REQUIREMENTS: Yes - Average 7 days in a month

JOB OBJECTIVE I.E. THE PRIMARY FUNCTION AND PURPOSE OF THE ROLE

Responsible for managing the nephrology portfolio through marketing activities and initiatives. In charge of increasing width and depth of penetration at the All level

KEY RESPONSIBILITY AREAS / DEVELOPMENTAL EXPERIENCES I.E. ALL ACTIVITIES PERFORMED TO FULFILL STAKEHOLDER EXPECTATIONS AND WHICH ENCOMPASS THE SPAN OF RESPONSIBILITIES MANAGED. IMPORTANT CHALLENGES TO GO THROUGH IN THIS ROLE AND WHICH ARE CRUCIAL TO BUILDING FUNCTIONAL CAPABILITIES.

• 1. To ensure timely and qualitative execution of promotional plans
• 2. Creation of Excel trackers and timely report sharing and discussion with sales teams
• 3. To develop and deploy promotional material, visual aids, leaflets, communication material etc. in a timely manner
• 4. To monitor and control promotional expenses month on month to be in line with promotional calendar
• 5. To ensure on going analysis of internal and external brand performance
• 6. Responsible for insight mining and understanding customer behaviour through Regular field work
• 7.To proactively conduct competition mapping to improve Marketing performance
• 8.To collaborate and engage with the Sales teams for mutual information sharing and delivering of targets
• 9.To liaise with other cross functional teams and vendors for Execution Excellence

JOB SPECIFIC COMPETENCIES I.E. THE KNOWLEDGE, SKILLS AND ATTITUDE NEEDED TO PERFORM YOUR JOB (Click on the link to view definitions and proficiency levels)

• 1. Marketing Understanding of Pharma
• 2. Analytical Skills
• 3. Excel working
• 4. Ready to go on ground
• 5. Stakeholder connect and management
• 6. Customer Orientation

JOB COMPLEXITIES I.E. WHAT IT TAKES TO BE SUCCESSFUL IN YOUR JOB

• 1. Being aware about you portfolio, competition, ,market, customers and changing dynamics and Execute nephrology plans accordingly
• 2. Quick understanding of the processes being followed in Wockhardt and adopt them as early as possible
• 3.Being in touch with field force with high frequency to ensure strong follow ups for better execution
• 4.Timely delivery of quality inputs

KEY MEASURES OF SUCCESS I.E. METRICS THAT WOULD HELP IN DEFINING AND MEASURING PROGRESS

• 1. 100% target achievement of Marketing budget
• 2. Usage of maximum 95% target of marketing expenses with timely execution