Product Manager

Alkem MedTech Ortho Pvt Ltd; Mumbai; On-site; INR 1,000,000 - 1,800,000; Full time

Job summary

Alkem MedTech Ortho Pvt Ltd in Mumbai is seeking a dynamic product manager to drive end-to-end marketing for our orthopedic large joint portfolio, including knee and hip products. You will lead upstream and downstream marketing, digital and medico-marketing initiatives, and design medical education programs to support clinical adoption.

The role requires strategic vision, strong execution, data analysis, and cross-functional collaboration with sales, operations, regulatory, and clinical teams.

Qualifications

• Strategic orientation to drive business.
• Planning and execution in fast-paced environments.
• Ability to handle multiple tasks and prioritize.
• Attention to detail and accuracy.
• Problem-solving and data insights.
• Proficiency in MS Office (Excel, Word, etc.).
• Collaborative team player.

Responsibilities

• Develop and execute launch plans for new products.
• Create marketing collateral and training materials.
• Craft messaging across channels to build brand equity and drive sales.
• Drive social media and digital strategy for launches.
• Create medico-marketing initiatives to boost learning and uptake.
• Collaborate with sales, operations, regulatory and clinical teams.
• Represent the company at conferences and events.
• Analyze data trends and share insights with leadership.
• Forecast demand based on data and trends.
• Coordinate vendor selection and content delivery.

Skills

Strategic orientation

Planning & execution

Multitasking

Attention to detail

Problem-solving

Data analysis

MS Office

Team player

Job description

Purpose of the role

We are seeking a dynamic and experienced product manager to drive comprehensive marketing efforts for our orthopedic large joint (knee and hip) product portfolio.

This role will encompass upstream and downstream marketing, digital marketing, medico-

marketing, and the design and execution of medical education and clinical programs.

The ideal candidate will possess a strong blend of strategic vision, operational expertise, and

industry knowledge to drive brand growth, ensure clinical adoption, and establish a trusted market

presence

Roles & Responsibilities

Product Management

• Market Launches: Develop and execute comprehensive launch plans for new products, ensuring cross-functional alignment.
• Marketing Collateral: Creation of engaging and impactful content, including product catalogs, brochures, presentations, and training materials.
• Marketing Communication: Craft and deliver compelling messaging across all channels to build brand equity and drive sales.
• Digital Marketing: Drive the social media and digital strategy for the product and new launches
• Create Medico-marketing initiatives to drive learning and uptake of portfolio

Stakeholder engagement

• Work closely with sales, operations, regulatory, and clinical teams to align marketing strategies with corporate goals.
• Represent the company at conferences, customer meetings, and industry events.

Data Analysis

• Analyzing primary and secondary data trends and sharing insights with leadership team
• Work on demand planning and forecasting based on data analysis and trends

Vendor Management

• Identify and recommend new vendors and support vendor registration process to ensure contracting
• Follow up for delivery of content/material. Ensure adherence to timelines and requirements

Skills & Qualifications

• Strategic orientation to drive business
• Planning and execution, preferably in a fast-paced environment.
• Ability to handle multiple tasks and prioritize effectively.
• Attention to detail and a strong focus on accuracy.
• Problem-solving skills
• Ability to analyze data and generate insights
• Proficiency in Microsoft Office (Excel, Word, etc.).
• Collaboration and team player